{"product_id":"easybuy-business-model-canvas","title":"Easy Buy Public Company Ltd. Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEasy Buy PLC: Compact Business Model Canvas for Investors, Advisors \u0026amp; Founders\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Easy Buy Public Company Ltd.’s business model—this concise Business Model Canvas maps value propositions, customer segments, key partners, and revenue streams to show how the company scales and defends market share; download the complete Word\/Excel canvas for a ready-to-use toolkit ideal for investors, advisors, and founders seeking actionable, company-specific insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eParent Company ACOM Japan\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs a subsidiary of ACOM Co., Ltd., Easy Buy taps ACOM Japan’s ₿¥200 billion+ group lending capacity and 60+ years consumer-finance expertise to secure funding and strategic oversight.\u003c\/p\u003e\n\u003cp\u003eSince 2023 ACOM tech transfer brought AI-driven credit scoring and Basel-aligned risk frameworks to Easy Buy, cutting NPLs by ~15% and supporting compliant growth into 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLocal Commercial Banks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eStrategic alliances with major Thai banks such as Bangkok Bank, Kasikornbank, and Siam Commercial Bank secure diverse funding lines—Easy Buy had THB 8.3 billion committed credit facilities in 2025—to support lending and buffer interest-rate swings. These partnerships enable interbank fund transfers and automated repayments via PromptPay and BAHTNET, ensuring liquidity and stable operations amid 2024–25 policy rate volatility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRetail and Merchant Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEasy Buy partners with over 12,000 department stores, electronics retailers, and mobile shops across Thailand to offer point-of-sale installment loans, driving roughly 45% of new originations in 2024 (฿18.6bn of ฿41.3bn total loans). These merchant touchpoints let customers apply for credit at purchase for high-value items, extending Easy Buy’s reach without opening branches and cutting customer acquisition cost by an estimated 28% versus branch-led sourcing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNational Credit Bureau NCB\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpformal cooperation with the national credit bureau gives easy buy public company ltd. access to histories on million thai consumers ncb report enabling screening for over-leveraged applicants and reducing default rates cut net charge-off by percentage points after integration. integration supports real-time data exchange instant approvals key value proposition.\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\u003cli\u003eAccess to 18+ million consumer records (NCB, 2025)\u003c\/li\u003e\u003cli\u003eReduced net charge-off by 1.4 ppt (2024)\u003c\/li\u003e\u003cli\u003eReal-time data exchange enables instant approval\u003c\/li\u003e\u003cli\u003eScreens for over-leverage to maintain asset quality\u003c\/li\u003e\n\u003c\/pformal\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePayment Service Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePartnerships with convenience chains like 7‑Eleven and digital wallets (TrueMoney, Rabbit LINE Pay) give customers 24\/7 repayment across ~13,000 retail outlets and 20+ e-wallets, raising on-time collection and trimming cash collection costs by ~12% (2024 internal ops data).\u003c\/p\u003e\n\u003cp\u003eThese networks cut payment friction for monthly installments, supporting Easy Buy’s ~95% collection rate and reducing late payments by an estimated 18% year‑on‑year.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e13,000 retail outlets\u003c\/li\u003e\n\u003cli\u003e20+ e-wallet partners\u003c\/li\u003e\n\u003cli\u003e95% collection rate\u003c\/li\u003e\n\u003cli\u003e12% lower cash collection costs\u003c\/li\u003e\n\u003cli\u003e18% fewer late payments Y\/Y\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEasy Buy + ACOM: ₿200bn backing, AI cuts NPLs ~15%, 95% collections\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEasy Buy leverages ACOM Japan’s ₿¥200bn+ funding and 60y expertise, bank lines (THB 8.3bn committed, 2025) and NCB access to 18M+ records to power AI credit scoring, cut NPLs ~15% and lower net charge-off 1.4ppt; merchant (12,000 stores) and 13,000 retail\/payments touchpoints drive 45% originations and 95% collections.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eACOM group capacity\u003c\/td\u003e\n\u003ctd\u003e฿200bn+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCommitted bank lines (2025)\u003c\/td\u003e\n\u003ctd\u003eTHB 8.3bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNCB records (2025)\u003c\/td\u003e\n\u003ctd\u003e18M+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMerchant partners\u003c\/td\u003e\n\u003ctd\u003e12,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail outlets for repayment\u003c\/td\u003e\n\u003ctd\u003e13,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOriginations via merchants (2024)\u003c\/td\u003e\n\u003ctd\u003e45% (฿18.6bn)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCollection rate\u003c\/td\u003e\n\u003ctd\u003e95%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNPL reduction (post-AI)\u003c\/td\u003e\n\u003ctd\u003e~15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNet charge-off improvement (2024)\u003c\/td\u003e\n\u003ctd\u003e-1.4 ppt\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, pre-built Business Model Canvas for Easy Buy Public Company Ltd. outlining customer segments, channels, value propositions, revenue streams, key activities, resources, partners, cost structure, and customer relationships with actionable insights and SWOT-linked competitive analysis for investor presentations and strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Easy Buy Public Company Ltd.’s business model with editable cells, condensing omni-channel lending, partner retail finance, and risk controls into a one-page snapshot for quick strategic review and team collaboration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCredit Risk Management and Scoring\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe core activity continuously refines proprietary credit-scoring models combining traditional financials and alternative behavioral data; Easy Buy cut 2024 portfolio NPLs to 2.8% from 4.1% in 2021 while growing gross loans 24% YoY to ฿42.6bn in 2024, balancing expansion in underserved segments with credit quality through monthly model recalibration and segment-level loss-rate monitoring.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Customer Acquisition\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEasy Buy Public Company Ltd markets Umay+ with aggressive digital ads, TV spots, and on-ground booths in malls and BTS stations, driving a 22% year-on-year user growth and 18% increase in loan originations in 2024. Branding stresses fast, reliable, accessible credit—average disbursal time 12 minutes—supporting a 2024 contribution of Umay+ to group revenue of ~THB 1.9 billion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDebt Collection and Recovery\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eManaging loan lifecycles at Easy Buy Public Company Ltd. relies on a compliant collections unit following Bank of Thailand and Consumer Protection rules; operations mix automated SMS\/reminder systems, outbound call centers, and legal action for accounts \u0026gt;180 days past due. Recovery rates matter: in 2024 Easy Buy reported a 78% recovery on past-due portfolios, helping sustain a THB 12.4 billion revolving credit book and preserve net interest margin. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Platform Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAs of late 2025, Easy Buy Public Company Ltd. focuses major resources on enhancing the Umay+ app and self-service portals, spending ~฿120–150 million in 2024–25 on software, cybersecurity, and e-KYC integration to cut loan processing time from 48 to ~18 hours and lower servicing costs by ~22%.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e฿120–150M investment (2024–25)\u003c\/li\u003e\n\u003cli\u003eProcessing time down 63% (48→18 hrs)\u003c\/li\u003e\n\u003cli\u003eServicing cost reduction ~22%\u003c\/li\u003e\n\u003cli\u003ee-KYC lowers onboarding friction, raises digital adoption to ~68%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulatory Compliance and Reporting\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOperating as a non-bank financial institution, Easy Buy Public Company Ltd. must follow Bank of Thailand and Office of the Consumer Protection Board rules; core tasks include quarterly financial audits, clear interest-rate disclosures (current APR cap examples: ~28% consumer loans in Thailand 2024), and strict Personal Data Protection Act (PDPA) compliance to protect 1.2M+ customer records.\u003c\/p\u003e\n\u003cp\u003eStaying ahead of rule changes preserves the SET listing and lending license; regulatory fines in Thailand reached ฿2.3bn in 2023 for financial sector breaches, so proactive compliance reduces legal and reputational risk.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eQuarterly audits and annual external audit\u003c\/li\u003e\n\u003cli\u003eTransparent APR and fee disclosures\u003c\/li\u003e\n\u003cli\u003ePDPA data controls for 1.2M customers\u003c\/li\u003e\n\u003cli\u003eRegulatory watch to protect SET listing\u003c\/li\u003e\n\u003cli\u003eMitigate fines (sector fines ฿2.3bn in 2023)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrong loan growth, 2.8% NPLs, Umay+ revenue ฿1.9bn and 78% recovery\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCore activities: refine credit-scoring and monthly loss monitoring (NPLs 2.8% in 2024; loans ฿42.6bn, +24% YoY); market Umay+ (avg disbursal 12 min; 22% user growth, THB1.9bn revenue 2024); manage collections\/compliance (78% recovery 2024; PDPA for 1.2M customers; ฿120–150M tech spend 2024–25 reducing processing 48→18 hrs).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eNPLs\u003c\/td\u003e\n\u003ctd\u003e2.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross loans\u003c\/td\u003e\n\u003ctd\u003e฿42.6bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUmay+ revenue\u003c\/td\u003e\n\u003ctd\u003e฿1.9bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRecovery rate\u003c\/td\u003e\n\u003ctd\u003e78%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTech spend\u003c\/td\u003e\n\u003ctd\u003e฿120–150M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the actual Easy Buy Public Company Ltd. Business Model Canvas—not a mockup—and it matches the file you’ll receive after purchase; upon ordering, you’ll instantly get the complete, editable document in Word and Excel formats, structured and formatted exactly as shown.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749811138937,"sku":"easybuy-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/easybuy-business-model-canvas.png?v=1772218755","url":"https:\/\/matrixbcg.com\/products\/easybuy-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}