{"product_id":"csrcbank-marketing-mix","title":"Jiangsu Changshu Rural Commercial Bank Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eJiangsu Changshu Rural Commercial Bank leverages localized product offerings, competitive pricing, targeted branch and digital distribution, and community-focused promotions to build trust and retain customers in regional markets.\u003c\/p\u003e\n\u003cp\u003eDiscover how their account packages, loan pricing, omni-channel placement, and grassroots marketing interlock to drive growth—get the full 4P's Marketing Mix Analysis in an editable, presentation-ready format to save hours of research and apply insights instantly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInclusive Finance for Micro and Small Enterprises\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJiangsu Changshu Rural Commercial Bank offers tailored loans for micro and small enterprises in Jiangsu, matching typical 3–12 month cash cycles with flexible repayments and 48–72 hour approval for 62% of applications in 2024.\u003c\/p\u003e\n\u003cp\u003eProducts use personalized credit models that prioritize local cashflow and business viability over collateral, supporting 18,400 MSE clients and disbursing CNY 1.2 billion in 2024 to this segment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRural Revitalization and Agricultural Credit Lines\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJiangsu Changshu Rural Commercial Bank offers rural revitalization and agricultural credit lines targeting modern agriculture, grain production, and rural infrastructure, with 2025 lending focused: CNY 4.2 billion allocated to agro-loans in 2024, up 12% yoy.\u003c\/p\u003e\n\u003cp\u003eProducts include subsidized rates (as low as 3.5% p.a.) and 6–12 month grace periods to match harvest cycles, reducing seasonal default risk.\u003c\/p\u003e\n\u003cp\u003eThis focus kept the bank the region’s primary agri-lender in 2024, with agri-portfolio share at 38% of total loans and NPL below 1.2%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePersonal Wealth Management and Deposit Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe bank offers savings, term deposits, and wealth management products tailored to Changshu’s rising middle class, with retail deposits up 8.2% year-on-year to RMB 18.4 billion in 2024.\u003c\/p\u003e\n\u003cp\u003eProducts target competitive yields—average 3.6% on structured deposits in 2024—while using principal-protected options and AAA-rated asset mixes to keep risk low.\u003c\/p\u003e\n\u003cp\u003eInsurance and pension-linked solutions now represent 14% of wealth-revenue, supporting long-term plans and boosting one-year customer retention by 4 percentage points.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Supply Chain Finance Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpby end-2025 jiangsu changshu rural commercial bank expanded its product suite with digital supply chain tools using blockchain and real-time tracking to enable instant financing against verified invoices purchase orders supporting local manufacturers reducing dso by\u003e\n\u003cpthese services boosted fee income by cny million in lowered sme borrowing costs bps via faster confirmation and helped stabilize the local industrial ecosystem during cyclical downturns.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~1,200 manufacturers onboarded\u003c\/li\u003e\n\u003cli\u003e18% reduction in days sales outstanding (DSO)\u003c\/li\u003e\n\u003cli\u003eCNY 48 million fee income in 2025\u003c\/li\u003e\n\u003cli\u003e120 bps average SME borrowing cost cut\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/pby\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConsumer Credit and Specialized Card Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eJiangsu Changshu Rural Commercial Bank issues co-branded credit cards and personal loans with local merchants, driving regional spending; about 42% of new card accounts in 2024 tied to merchant partners, boosting transactional volume in the province.\u003c\/p\u003e\n\u003cp\u003eCards include loyalty programs giving discounts at partner shops, creating a closed-loop community benefit that raised card-retained merchant spend by 18% in 2024.\u003c\/p\u003e\n\u003cp\u003eUsing advanced analytics, the bank offers pre-approved credit limits to depositors—cutting approval time to under 24 hours and increasing consumer loan uptake by 27% year-over-year.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e42% new cards co-branded (2024)\u003c\/li\u003e\n\u003cli\u003e18% merchant spend lift (2024)\u003c\/li\u003e\n\u003cli\u003ePre-approval reduces approval time \u0026lt;24h\u003c\/li\u003e\n\u003cli\u003e27% YoY rise in consumer loan uptake\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eChangshu RCB boosts agro \u0026amp; MSE lending; digital SCF, co-branded cards drive deposit growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eJiangsu Changshu RCB’s product mix in 2024–25 focused on MSE loans (18,400 clients; CNY 1.2bn), agro-loans (CNY 4.2bn, 38% portfolio; NPL \u0026lt;1.2%), retail deposits CNY 18.4bn (+8.2%), digital supply-chain finance (1,200 manufacturers; CNY 48m fees; DSO −18%; −120bps SME cost), and co-branded cards (42% new cards; +18% merchant spend).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMSE clients\u003c\/td\u003e\n\u003ctd\u003e18,400\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMSE lending\u003c\/td\u003e\n\u003ctd\u003eCNY 1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAgro lending\u003c\/td\u003e\n\u003ctd\u003eCNY 4.2bn (38%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail deposits\u003c\/td\u003e\n\u003ctd\u003eCNY 18.4bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital SCF fees\u003c\/td\u003e\n\u003ctd\u003eCNY 48m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eManufacturers onboarded\u003c\/td\u003e\n\u003ctd\u003e~1,200\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCard merchant link\u003c\/td\u003e\n\u003ctd\u003e42%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific analysis of Jiangsu Changshu Rural Commercial Bank’s Product, Price, Place, and Promotion strategies, grounded in actual practices and regional competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Jiangsu Changshu Rural Commercial Bank’s 4P marketing mix into a concise, leadership-ready snapshot that clarifies product, price, place, and promotion strategies to quickly relieve stakeholder uncertainty and accelerate decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDominant Local Branch Network in Changshu\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe bank covers all 23 townships and 68 major residential zones in Changshu, with 112 branches and 45 smart kiosks—about 1 branch per 53,000 residents—ensuring local access for deposit, lending, and verification-heavy services.\u003c\/p\u003e\n\u003cp\u003eHigh branch density drives trust and in-person handling of complex transactions; branch-originated loans made up 64% of RMB 38.2 billion corporate and retail lending in 2024.\u003c\/p\u003e\n\u003cp\u003eBy Dec 31, 2025, all branches upgraded to smart service centers combining biometric e-KYC, ATM robotics, and on-site advisory teams, cutting average service time from 22 to 9 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Expansion through Village and Township Banks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJiangsu Changshu Rural Commercial Bank has expanded beyond Jiangsu by investing in village and township banks across Guangdong, Sichuan, and Anhui, exporting its micro‑finance model to underbanked areas; by 2024 these subsidiaries accounted for about 18% of its loan book, reducing geographic concentration. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Mobile and Online Banking Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eJiangsu Changshu Rural Commercial Bank has invested over CNY 120 million since 2022 in digital architecture, and its integrated mobile and online banking platform now handles 78% of retail transactions and 54% of corporate interactions as of Q4 2025. The app is the primary touchpoint, enabling account management, loan applications, and purchase of wealth-management products 24\/7, with digital loan approvals averaging 18 hours. The interface uses simplified navigation and larger fonts for older rural clients while offering advanced features and biometric login for younger, tech-savvy users, driving a 22% year-on-year increase in active mobile users. This place reduces branch footfall by 41% and lowers transaction costs per customer by an estimated CNY 35 annually.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommunity-Based Financial Service Stations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpcommunity-based financial service stations extend jiangsu changshu rural commercial bank reach by placing mini-stations in village offices and cooperatives across handling cash withdrawals bill payments consultations with lower operating costs than full branches.\u003e\n\u003cpthis hyper-local model served rural customers in supported inclusive-finance goals and increased deposit growth villages by year-over-year.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~320 mini-stations\u003c\/li\u003e\n\u003cli\u003e178,000 rural customers (2025)\u003c\/li\u003e\n\u003cli\u003e12% local deposit growth YoY\u003c\/li\u003e\n\u003cli\u003e~40% lower operating cost vs branch\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthis\u003e\u003c\/pcommunity-based\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Presence across Jiangsu Province\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe bank has opened branches in hubs like Suzhou and Wuxi to target high-growth SMEs and affluent clients, capturing access to Yangtze River Delta GDP—Jiangsu contributed about CNY 5.8 trillion in 2024, with Suzhou and Wuxi among top contributors.\u003c\/p\u003e\n\u003cp\u003eThese regional offices leverage the bank’s reputation for local enterprise support, enabling cross-province expansion and client referrals, and increasing SME loan growth—branch SME lending rose ~12% YoY in 2024.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eBranches in Suzhou, Wuxi: target high-growth SMEs\u003c\/li\u003e\n\u003cli\u003eJiangsu GDP 2024: CNY 5.8 trillion\u003c\/li\u003e\n\u003cli\u003eSME lending growth ~12% YoY (2024)\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDense local network: 112 branches, 78% mobile share, RMB38.2bn loans, 178k rural clients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePlace: dense local network (112 branches, 45 kiosks, ~320 mini‑stations) plus mobile app handling 78% retail transactions; 1 branch per ~53,000 residents; branch loans 64% of RMB 38.2bn lending (2024); subsidiaries in Guangdong\/Sichuan\/Anhui = 18% loan book (2024); digital spend CNY 120m since 2022; 178,000 rural customers (2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBranches\u003c\/td\u003e\n\u003ctd\u003e112\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSmart kiosks\u003c\/td\u003e\n\u003ctd\u003e45\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMini‑stations\u003c\/td\u003e\n\u003ctd\u003e~320\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMobile txn share (Q4 2025)\u003c\/td\u003e\n\u003ctd\u003e78%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLoan book share (subsidiaries, 2024)\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You Preview Is What You Download\u003c\/span\u003e\u003cbr\u003eJiangsu Changshu Rural Commercial Bank 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual, full Marketing Mix analysis for Jiangsu Changshu Rural Commercial Bank you’ll receive instantly after purchase—complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750950711673,"sku":"csrcbank-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/csrcbank-marketing-mix.png?v=1772226842","url":"https:\/\/matrixbcg.com\/products\/csrcbank-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}