{"product_id":"cpr-business-model-canvas","title":"CP Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCP Business Model Canvas: Ready-to-Use Strategy Blueprint for Investors \u0026amp; Founders\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock CP’s strategic playbook with the full Business Model Canvas — a concise, section-by-section blueprint revealing how CP creates value, scales operations, and captures market share; perfect for investors, consultants, and founders seeking actionable, ready-to-use insights in Word and Excel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePort Authority Alliances\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCPKC holds strategic agreements with major port authorities on the Atlantic, Pacific and Gulf coasts—notably Lázaro Cárdenas (Mexico) and Vancouver (Canada)—enabling prioritized ship-to-rail transitions and reducing dwell times by up to 18% on partnered corridors.\u003c\/p\u003e\n\u003cp\u003eBy 2025 these alliances are central to optimizing the T-Line corridor and capturing Asian–North American trade shifts, targeting a 12–15% uplift in intermodal volumes and helping CPKC monetize an estimated $200–350M in incremental annual revenue from transpacific flows.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInterline Railroad Agreements\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCPKC (Canadian Pacific Kansas City) offers single-line service across 20,000+ route miles but depends on interline agreements with other Class I and ~600 short-line railroads to reach off-network markets; coordinated scheduling and revenue-sharing raised interline carloads to ~15% of total 2024 volumes, and these deals help move ~40,000 annual intermodal lifts continent-wide, keeping traffic fluid across North America.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment and Regulatory Agencies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCP partners with transport and regulatory agencies across Canada, the United States, and Mexico to smooth cross-border flows, cutting average border dwell time—recently reported at 14.2 hours for Class I cross-border shipments—by targeted customs process alignment and digital manifest sharing. These collaborations fund and guide compliance with safety mandates like Positive Train Control (PTC) rollout costs—about US$2.3 billion industry-wide—ensuring legal operation of the only tri-national rail network.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEquipment and Technology Suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePartnerships with locomotive makers and tech firms supply CP with hardware and software for modern rail ops; CPKC works with Wabtec on fuel-efficient locomotives and hydrogen pilots to hit sustainability targets and cut fuel use ~10% by 2025.\u003c\/p\u003e\n\u003cp\u003eVendors enable fleet telematics and automation integration by late 2025, supporting ~30% improvement in predictive maintenance and lowering O\u0026amp;M costs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eWabtec: fuel-efficient locos, hydrogen pilots\u003c\/li\u003e\n\u003cli\u003eTarget: ~10% fuel reduction by 2025\u003c\/li\u003e\n\u003cli\u003eTelematics: ~30% better predictive maintenance\u003c\/li\u003e\n\u003cli\u003eAutomation rollout: fleet-wide by late 2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird-Party Logistics Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCPKC partners with 3PLs and freight forwarders to capture middle- and last-mile volume, enabling aggregation of smaller shipments and complex routing for retail and industrial clients; in 2024 CPKC reported intermodal volume growth of ~6% year-over-year, helped by expanded 3PL tie-ups that boosted container lifts.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e3PLs aggregate small loads, reducing empty miles\u003c\/li\u003e\n\u003cli\u003eImproves intermodal fill rates and yields\u003c\/li\u003e\n\u003cli\u003eEnables door-to-door service for shippers\u003c\/li\u003e\n\u003cli\u003eSupports retail peak-season capacity surges\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCPKC partnerships cut dwell 18%, target 12–15% intermodal lift and $200–350M transpacific\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCPKC's port, rail, 3PL, tech, vendor and gov't partnerships cut dwell times ~18%, target 12–15% intermodal volume lift by 2025, and aim to capture $200–350M incremental annual transpacific revenue; interline deals drove ~15% of 2024 carloads and ~40,000 intermodal lifts, while PTC and fleet tech investments (~$2.3B industry PTC, Wabtec fuel\/ H2 pilots) push ~10% fuel savings and ~30% predictive-maintence gains.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024\/Target 2025)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDwell time reduction\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntermodal uplift\u003c\/td\u003e\n\u003ctd\u003e12–15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIncremental revenue (transpacific)\u003c\/td\u003e\n\u003ctd\u003e$200–350M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInterline carload share\u003c\/td\u003e\n\u003ctd\u003e~15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntermodal lifts moved\u003c\/td\u003e\n\u003ctd\u003e~40,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBorder dwell (Class I avg)\u003c\/td\u003e\n\u003ctd\u003e14.2 hrs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePTC industry cost\u003c\/td\u003e\n\u003ctd\u003e$2.3B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFuel reduction target\u003c\/td\u003e\n\u003ctd\u003e~10%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePredictive maintenance gain\u003c\/td\u003e\n\u003ctd\u003e~30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive CP Business Model Canvas presenting nine classic BMC blocks with detailed customer segments, channels, value propositions, and real-world operational insights, including competitive advantages, SWOT-linked analysis, and polished design for presentations, funding, and strategic validation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of the company’s business model with editable cells, saving hours of formatting while making it easy to compare multiple companies side-by-side for fast, board-ready insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Network Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe core activity schedules and dispatches trains across CPKC’s ~20,000‑mile network in the US, Canada, and Mexico, running ~1,200 daily train movements and targeting terminal dwell under 24 hours using Precision Scheduled Railroading (PSR) to lift asset turns by ~15% year‑over‑year.\u003c\/p\u003e\n\u003cp\u003eBy late 2025 CPKC is integrating legacy CP and KCS dispatch and signaling systems, aiming to cut cross-border transit variability by ~20% and save an estimated $200–300M annually from network efficiencies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInfrastructure Maintenance and Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eContinuous investment in track repair, bridge reinforcement, and terminal expansion keeps CP’s network safe and scalable; CP Inc. reported CA$1.1bn capex in 2024, with ~40% targeted to North–South corridors to boost axle loads and frequency.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCross-Border Logistics Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eManaging cross-border logistics focuses on handling international-trade complexities with coordinated customs and border protection across Mexico, the U.S., and Canada, cutting paperwork and dwell times; CPKC’s dedicated international hubs between Mexico and the U.S. Midwest reduced average transit time by ~18% versus traditional interchange points in 2024, saving roughly 12–18 hours per shipment. This efficiency drove a 2024 hub throughput of ~3.6 million TEUs and improved on-time deliveries by 9 percentage points, creating a clear market edge.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFleet and Asset Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCPKC manages procurement, maintenance, and deployment of ~2,500 locomotives and ~45,000 freight cars (2025 fleet mix), aligning equipment to bulk, merchandise, and intermodal demand to cut idle time and raise utilization.\u003c\/p\u003e\n\u003cp\u003eEfficient asset ops prioritize availability in high-demand zones—Canadian grain belt and Mexican auto hubs—supporting revenue per car-day gains and lower lease costs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~2,500 locomotives; ~45,000 freight cars (2025)\u003c\/li\u003e\n\u003cli\u003eSegment-specific allocation: bulk, merchandise, intermodal\u003c\/li\u003e\n\u003cli\u003eFocus: Canadian grain belt; Mexican automotive hubs\u003c\/li\u003e\n\u003cli\u003eTargets: higher utilization, fewer idle days, lower lease spend\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer Service and Digital Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCPKC spends roughly US$200–250M annually on IT and digital projects (2024 capex guidance note), powering real-time shipment tracking, predictive ETA models that cut dwell-time variance ~18%, and automated billing that reduces AR days by ~6–8 days.\u003c\/p\u003e\n\u003cp\u003eProviding proactive, high-touch support via apps and chat helps retain shippers; customer satisfaction scores rose 7 points after 2023 platform rollouts.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eUS$200–250M annual digital investment\u003c\/li\u003e\n\u003cli\u003e~18% reduction in dwell-time variance from predictive ETAs\u003c\/li\u003e\n\u003cli\u003e6–8 day AR improvement via automated billing\u003c\/li\u003e\n\u003cli\u003e+7 customer satisfaction points post-2023 rollout\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCPKC: 20k‑mile network, 1.2k trains\/day, CA$1.1B capex, digital cuts dwell \u0026amp; boosts throughput\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCPKC schedules ~1,200 daily trains across ~20,000 miles, targets \u0026lt;24h dwell via PSR, and reported CA$1.1bn capex in 2024 with ~40% to N–S corridors; 2025 fleet ~2,500 locomotives\/45,000 cars; digital spend US$200–250M cuts dwell variance ~18% and AR by 6–8 days; cross-border hub throughput ~3.6M TEUs in 2024, saving ~12–18h per shipment and improving on-time by 9pts.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eNetwork\u003c\/td\u003e\n\u003ctd\u003e~20,000 mi\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDaily trains\u003c\/td\u003e\n\u003ctd\u003e~1,200\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2024 capex\u003c\/td\u003e\n\u003ctd\u003eCA$1.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFleet 2025\u003c\/td\u003e\n\u003ctd\u003e2,500 loc\/45,000 cars\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital spend\u003c\/td\u003e\n\u003ctd\u003eUS$200–250M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Document Unlocks After Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the actual CP Business Model Canvas you’ll receive—no mockups or samples. When you purchase, you’ll get this exact, fully formatted file ready to edit and present in Word and Excel. What you see here reflects the full structure and content of the deliverable, with instant access upon checkout. We provide the real document so there are no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749312278905,"sku":"cpr-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/cpr-business-model-canvas.png?v=1772214047","url":"https:\/\/matrixbcg.com\/products\/cpr-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}