{"product_id":"colesgroup-swot-analysis","title":"Coles Group SWOT Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElevate Your Analysis with the Complete SWOT Report\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eColes Group commands strong market share, extensive store network, and supply-chain efficiencies, but faces margin pressure from competition and evolving consumer trends; its sustainability initiatives and digital investments are key growth levers. Discover the complete picture behind the company’s market position with our full SWOT analysis—an editable, investor-ready report with actionable insights and an Excel matrix to support strategy, pitching, or investment decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etrengths\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDominant Market Position\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eColes holds a dominant spot in Australia’s grocery duopoly with about 27–28% national market share in supermarket sales and roughly 36% share in liquor through Liquorland and First Choice as of late 2025, giving it large scale and strong supplier bargaining power.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Automation and Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eColes’ Witron automated DCs and Ocado-powered customer fulfillment centers cut fulfilment labor needs and raised inventory accuracy to ~99% across the national network; Ocado deal targets 20% faster online pick rates and Witron reduces DC headcount by ~30% per site (2025 rollout data). These multi-year, capitalized investments lowered operating labour spend and give Coles a clear edge in managing complex supply chains and rapid e-commerce growth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSophisticated Data Ecosystem\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFlybuys, with over 9.3 million active members as of FY2024, is Coles Group’s data engine, tracking purchase-level behavior across 2,500+ stores and online—so Coles tailors offers and ranges to micro-markets.\u003c\/p\u003e\n\u003cp\u003eUsing Flybuys insights, Coles reports targeted promotions lift basket size by ~8–12% and drives higher retention, letting it spend less per incremental sale versus industry peers. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrong Private Label Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eColes has expanded its Own Brand range to ~20% of grocery sales by 2025, capturing higher gross margins (estimated 6–8 percentage points above national brands) and boosting group gross margin by ~0.4 ppts in FY2025.\u003c\/p\u003e\n\u003cp\u003eThese private-label products target price-sensitive shoppers while meeting quality standards—NPS for Own Brand rose to ~52 in 2024—driving volume growth and protecting margins amid inflation.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOwn Brand ≈20% of grocery sales (2025)\u003c\/li\u003e\n\u003cli\u003eMargin advantage ≈6–8 ppts vs national brands\u003c\/li\u003e\n\u003cli\u003eAdded ~0.4 ppts to group gross margin in FY2025\u003c\/li\u003e\n\u003cli\u003eNPS for Own Brand ≈52 (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Omnichannel Experience\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eColes has woven stores and digital channels into a true omnichannel network: over 800 supermarkets and 2,500+ liquor outlets act as fast fulfilment hubs for click-and-collect and home delivery, supporting Coles Online which grew 20% in FY2024 to A$3.4bn GMV, keeping convenience-led shoppers across age groups engaged.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e800+ supermarkets\u003c\/li\u003e\n\u003cli\u003e2,500+ liquor outlets\u003c\/li\u003e\n\u003cli\u003eColes Online +20% FY2024, A$3.4bn GMV\u003c\/li\u003e\n\u003cli\u003eStores used as rapid local fulfilment hubs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eColes: Grocery leader (27–28%), 9.3m Flybuys, A$3.4bn online GMV\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eColes dominates Australia groceries with ~27–28% market share and ~36% liquor share (late 2025), Flybuys 9.3m members (FY2024) boosts targeted promos (+8–12% basket lift), Own Brand ≈20% sales (2025) adds ~0.4ppt to gross margin, Ocado\/Witron automation cuts DC headcount ~30% and raises inventory accuracy ~99%, Coles Online A$3.4bn GMV (+20% FY2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSupermarket share\u003c\/td\u003e\n\u003ctd\u003e27–28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLiquor share\u003c\/td\u003e\n\u003ctd\u003e≈36%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFlybuys members\u003c\/td\u003e\n\u003ctd\u003e9.3m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOwn Brand\u003c\/td\u003e\n\u003ctd\u003e≈20% sales\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eColes Online GMV\u003c\/td\u003e\n\u003ctd\u003eA$3.4bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eProvides a concise SWOT overview of Coles Group, identifying key strengths, weaknesses, opportunities, and threats that shape its competitive position and strategic outlook.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise Coles Group SWOT snapshot for fast strategic alignment and stakeholder-ready summaries.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eW\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eeaknesses\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulatory and Reputational Risks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eColes has faced ACCC scrutiny and multiple inquiries over pricing transparency and supplier treatment, including a 2023 ACCC spotlight prompting a 2024 supplier code review; this damaged trust and raised compliance costs.\u003c\/p\u003e\n\u003cp\u003eLegal actions over misleading discount claims led to fines and provisions—Coles recorded A$45m in related legal provisions in FY2024—hurting margins and denting brand confidence.\u003c\/p\u003e\n\u003cp\u003eOngoing regulatory pressure demands senior management focus, increases compliance spend, and could constrain pricing flexibility, risking lower gross margins if forced to reduce promotional tactics.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh Capital Expenditure Requirements\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe massive capital outlay for Coles Group’s automated fulfilment centres—over A$900m spent on supply-chain automation from 2021–2024 and A$450m committed in FY2025—has tightened free cash flow, reducing FY2024 operating free cash flow margin to about 3.2%. These investments are necessary for long-term competitiveness but act as sunk costs that must be serviced despite short-term sales swings. High capex intensity limits Coles’ agility to reallocate capital into new growth areas quickly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeographic Concentration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eColes Group remains almost entirely tied to Australia, with 100% of FY2024 revenue sourced domestically, exposing it to local GDP swings and policy shifts; Australia’s real GDP grew just 2.1% in 2023, so a slowdown would hit sales directly.\u003c\/p\u003e\n\u003cp\u003eUnlike Woolworths Group or global peers, Coles has no international operations to offset a national downturn, concentrating risk in one market.\u003c\/p\u003e\n\u003cp\u003eThis geographic concentration means Coles’ earnings before interest and tax (EBIT) sensitivity is closely linked to Australian consumer spending and retail margins, so regulatory or macro shocks could materially affect group performance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRising Operational Overheads\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpdespite automation coles group reported rising operating expenses: fy2025 labour and store occupancy costs grew year-on-year squeezing underlying ebit margin to about in h1 forcing selective price rises.\u003e\n\u003cpaustralia high energy and lease costs plus regulated industrial relations keep structural cost headwinds cpi-driven wage pressure up in limits margin recovery without customer price pass-throughs.\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\u003cli\u003eLabour and occupancy costs +4.2% y\/y (FY2025)\u003c\/li\u003e\u003cli\u003eUnderlying EBIT margin ~3.8% H1 FY2025\u003c\/li\u003e\u003cli\u003eWages up ~3.5% in 2024\u003c\/li\u003e\u003cli\u003eHigh regulated IR and energy costs persist\u003c\/li\u003e\n\u003c\/paustralia\u003e\u003c\/pdespite\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComplexity in Financial Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe inclusion of a financial services arm—credit cards and insurance—adds distinct regulatory, capital and credit-risk burdens that differ from Coles Group’s core grocery and liquor operations, risking management distraction.\u003c\/p\u003e\n\u003cp\u003eIn FY2024 Coles Group reported A$16.0bn revenue and its financial services JV PNG balance-sheet needs capital buffers; competing with big four banks and fintechs limits scale and margin expansion.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRegulatory \u0026amp; capital mismatch vs retail\u003c\/li\u003e\n\u003cli\u003eCredit risk management distracts ops\u003c\/li\u003e\n\u003cli\u003eIntense competition from banks\/fintech\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eColes margins squeezed by A$45m legal hit, heavy automation capex and rising costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eColes faces higher compliance and legal costs after ACCC probes and A$45m FY2024 provisions for misleading claims, squeezing margins; heavy automation capex (A$900m 2021–24, A$450m FY2025) tightens free cash flow (OPFCF margin ~3.2% FY2024); 100% FY2024 revenue domestic exposure (A$16.0bn) raises macro\/regulatory risk; rising costs (wages +3.5% 2024; labour+occupancy +4.2% FY2025) pressure EBIT (~3.8% H1 FY2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eA$ revenue FY2024\u003c\/td\u003e\n\u003ctd\u003eA$16.0bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLegal provisions FY2024\u003c\/td\u003e\n\u003ctd\u003eA$45m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAutomation capex 2021–24\u003c\/td\u003e\n\u003ctd\u003eA$900m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCommitted capex FY2025\u003c\/td\u003e\n\u003ctd\u003eA$450m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOPFCF margin FY2024\u003c\/td\u003e\n\u003ctd\u003e~3.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWage growth 2024\u003c\/td\u003e\n\u003ctd\u003e~3.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLabour \u0026amp; occupancy FY2025\u003c\/td\u003e\n\u003ctd\u003e+4.2% y\/y\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUnderlying EBIT H1 FY2025\u003c\/td\u003e\n\u003ctd\u003e~3.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eColes Group SWOT Analysis\u003c\/h2\u003e\n\u003cp\u003eThis is the actual SWOT analysis document you’ll receive upon purchase—no surprises, just professional quality. The preview below is taken directly from the full SWOT report you'll get, and the content shown is pulled from the final, structured file. You’re viewing a live excerpt of the real, editable analysis; buy now to unlock the complete version. The full document becomes available immediately after checkout.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56752809640313,"sku":"colesgroup-swot-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/colesgroup-swot-analysis.png?v=1772245811","url":"https:\/\/matrixbcg.com\/products\/colesgroup-swot-analysis","provider":"MatrixBCG","version":"1.0","type":"link"}