{"product_id":"civitasresources-marketing-mix","title":"Civitas Resources Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to a Strategic 4Ps Breakdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Civitas Resources aligns product offerings, pricing, distribution, and promotion to compete in the energy sector—this concise preview highlights key tactics, while the full 4P’s Marketing Mix delivers a data-driven, editable report perfect for analysts, consultants, and students seeking actionable strategy and ready-to-use slides.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCrude Oil Production\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCivitas Resources produces light sweet crude from major unconventional shale plays, supplying high-quality feedstock used by refiners to make gasoline, diesel and jet fuel; in 2025 it averaged ~190,000 barrels per day (b\/d) of oil-equivalent production with oil weighting near 70% of volumes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNatural Gas Sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCivitas Resources produces ~400 MMcf\/d of natural gas (2025 guidance), selling primarily to utilities and industrial users who need reliable, high-BTU feedstock for power and heat; gas revenue contributed roughly 28% of 2024 adjusted EBITDA.\u003c\/p\u003e\n\u003cp\u003ePositioned as a cleaner-burning bridge fuel, Civitas markets pipeline-quality gas with ~15–25% lower lifecycle CO2 intensity versus 2015 industry averages by using advanced capture and methane-reduction tech.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNatural Gas Liquids\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCivitas Resources recovers ethane, propane, and butane from its gas stream, boosting liquids yield to about 150–180 barrels per million cubic feet equivalent in 2025 processing runs; these natural gas liquids (NGLs) feed the petrochemical sector as feedstocks for plastics and synthetic rubber.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCertified Carbon Neutral Energy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCivitas sells certified carbon-neutral energy, offsetting remaining emissions via verified carbon credits and reductions; in 2024 the company reported sourcing offsets equal to ~100% of Scope 1 emissions, aligning product claims with ISO 14064 standards.\u003c\/p\u003e\n\u003cp\u003eThis offering targets eco-conscious buyers and helps preserve Civitass social license in states with strict regs (e.g., Colorado, California), attracting premium of 3–5% on commodity contracts in 2024 markets.\u003c\/p\u003e\n\u003cp\u003eBy making sustainability core to product identity, Civitas separates its crude and gas commodities from traditional producers, supporting investor ESG metrics and lowering regulatory risk.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCertified neutral: offsets ≈100% Scope 1 (2024)\u003c\/li\u003e\n\u003cli\u003eISO-aligned verification: ISO 14064 compliance\u003c\/li\u003e\n\u003cli\u003ePrice premium: ~3–5% on contracts (2024)\u003c\/li\u003e\n\u003cli\u003eRegulatory benefit: stronger social license in CO, CA\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWater Management and Recycling\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCivitas Resources offers produced-water recycling and reuse across its operations, cutting freshwater withdrawals by about 60% on recycled wells and lowering disposal volumes—supporting reported 2024 freshwater use reductions of ~45% company-wide versus 2019.\u003c\/p\u003e\n\u003cp\u003eTreating water as a reusable asset improves operational resilience, reduces midstream disposal costs (estimated savings ~$8–12\/BOE on treated basins in 2024), and signals a circular resource approach to stakeholders.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~60% freshwater reduction on recycled wells\u003c\/li\u003e\n\u003cli\u003e~45% company-wide freshwater cut vs 2019\u003c\/li\u003e\n\u003cli\u003e$8–12 per BOE estimated disposal savings\u003c\/li\u003e\n\u003cli\u003eLower environmental footprint, higher resilience\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCivitas: 190k boe\/d, carbon‑neutral oil with 3–5% premium and $8–12\/BOE savings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCivitas sells light sweet crude and pipeline-quality gas (2025: ~190,000 boe\/d, ~70% oil; gas ~400 MMcf\/d), NGL recovery ~150–180 bbl\/MMcfe, offers carbon-neutral certified product (offsets ≈100% Scope 1 in 2024, ISO 14064), price premium ~3–5%, water recycling cuts freshwater use ~45% vs 2019, disposal savings ~$8–12\/BOE.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduction\u003c\/td\u003e\n\u003ctd\u003e190,000 boe\/d (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGas\u003c\/td\u003e\n\u003ctd\u003e~400 MMcf\/d\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNGL yield\u003c\/td\u003e\n\u003ctd\u003e150–180 bbl\/MMcfe\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOffsets\u003c\/td\u003e\n\u003ctd\u003e≈100% Scope 1 (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrice premium\u003c\/td\u003e\n\u003ctd\u003e3–5% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFreshwater cut\u003c\/td\u003e\n\u003ctd\u003e~45% vs 2019\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDisposal savings\u003c\/td\u003e\n\u003ctd\u003e$8–12\/BOE\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Civitas Resources’ Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a clear marketing-positioning breakdown grounded in real practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Civitas Resources’ 4P marketing analysis into a concise, leadership-ready snapshot that’s ideal for quick alignment, presentations, or decision meetings.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDenver-Julesburg Basin Hub\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Denver-Julesburg Basin hub remains a cornerstone of Civitas Resources’ operations, containing high-value Niobrara and Codell plays that represented about 28% of company oil-equivalent production in 2024 (approx. 65,000 boe\/d).\u003c\/p\u003e\n\u003cp\u003eThe site benefits from established trucking, 400+ miles of gathering pipeline nearby, and proximity to Rocky Mountain demand centers—cutting midstream transport costs by an estimated 12% vs. remote assets in 2024.\u003c\/p\u003e\n\u003cp\u003eCivitas uses a centralized gathering system to move fluids from wellhead to processing and regional pipelines, supporting average realized prices 3–5% above peer liftings in 2024 due to lower differential and quicker market access.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePermian Basin Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThrough acquisitions completed by late 2024, Civitas Resources (CIVI) built a material footprint in the Permian Basin—holding ~220,000 net acres across Texas and New Mexico and raising 2025 production guidance to ~145–155 MBbl\/d (thousand barrels\/day), tapping the US’s largest oil hub.\u003c\/p\u003e\n\u003cp\u003eAccess to extensive midstream—multiple Gulf Coast export pipelines and Midland-Eagle Ford takeaway—lowers transport costs by an estimated $3–5\/boe versus inland crude, helps diversify geographic risk, and supports higher realized prices on exports.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePipeline and Gathering Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCivitas Resources uses an extensive pipeline and gathering network—over 1,200 miles in 2025—to move crude and gas from multi-basin wells to hubs, preserving flow assurance and cutting transport unit costs; firm transport contracts covered roughly 85% of volumes in 2024, letting the company access premium Gulf Coast and Midwest markets and mitigate regional takeaway constraints that would otherwise shave $3–7\/boe from realized prices.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Marketing Points\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe company delivers oil and gas to regional marketing points—hubs that connect Civitas Resources (Civitas) with third-party purchasers and refiners—allowing flexible, local sales based on demand and spot pricing.\u003c\/p\u003e\n\u003cp\u003eIn 2025 Civitas used ~120 regional delivery points, capturing regional differentials up to $6.50\/barrel and reducing transportation cost per BOE by ~9% versus 2023.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003e~120 delivery hubs in 2025\u003c\/li\u003e\n\u003cli\u003eUp to $6.50\/barrel regional differential\u003c\/li\u003e\n\u003cli\u003e~9% lower transport cost per BOE vs 2023\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Operations Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCivitas Resources uses advanced digital operations centers to monitor and manage production and distribution in real time, cutting downtime and improving on-time deliveries across its midstream network.\u003c\/p\u003e\n\u003cp\u003eThese centers optimize logistics and flag supply-chain disruptions within minutes, supporting a 2025 target of reducing transit delays by 18% and keeping inventory turnover at ~12x annually.\u003c\/p\u003e\n\u003cp\u003eThe tech layer boosts efficiency moving goods across wide U.S. play areas, lowering transportation costs per barrel-mile and maintaining continuous availability to customers.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time monitoring: 24\/7 ops\u003c\/li\u003e\n\u003cli\u003eTarget: −18% transit delays (2025)\u003c\/li\u003e\n\u003cli\u003eInventory turnover: ~12x\/year\u003c\/li\u003e\n\u003cli\u003eLower cost per barrel-mile\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCivitas scales infrastructure: 1,200+ miles pipeline, 120 hubs, Permian adds 220k acres\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePlace: Civitas centers operations in DJ Basin and Permian, 1,200+ miles pipeline (2025), ~120 delivery hubs, 85% firm transport coverage (2024), cutting transport $3–7\/boe and ~9% vs 2023; Permian adds ~220,000 net acres and lifts 2025 guidance to ~145–155 MBbl\/d.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePipelines (2025)\u003c\/td\u003e\n\u003ctd\u003e1,200+ miles\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDelivery hubs (2025)\u003c\/td\u003e\n\u003ctd\u003e~120\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFirm transport (2024)\u003c\/td\u003e\n\u003ctd\u003e85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePermian acres\u003c\/td\u003e\n\u003ctd\u003e~220,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eCivitas Resources 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Civitas Resources 4P's Marketing Mix analysis you’ll receive instantly after purchase—no surprises.\u003c\/p\u003e\n\u003cp\u003eThis is the same ready-made, high-quality document you'll download immediately after checkout, fully editable and ready to use.\u003c\/p\u003e\n\u003cp\u003eYou're viewing the exact final version of the analysis included in your order—complete, actionable, and ready for immediate implementation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751106359673,"sku":"civitasresources-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/civitasresources-marketing-mix.png?v=1772227769","url":"https:\/\/matrixbcg.com\/products\/civitasresources-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}