{"product_id":"cimc-marketing-mix","title":"China International Marine Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Snapshot—Get the Full Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how China International Marine aligns product design, competitive pricing, distribution networks, and targeted promotions to secure market share—this preview only scratches the surface; purchase the full, editable 4P's Marketing Mix Analysis to access detailed strategies, data-driven insights, and presentation-ready slides you can use for benchmarking, client work, or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Leadership in Container Manufacturing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCIMC remains the world’s largest maker of standard dry containers, reefers and specialized tanks, producing about 7.2 million TEU-equivalents in 2024 and holding ~40% market share in 2025.\u003c\/p\u003e\n\u003cp\u003eThe product range now includes smart containers with IoT sensors for real-time GPS tracking and temperature\/humidity monitoring, reducing cargo loss by up to 18% in pilot deployments.\u003c\/p\u003e\n\u003cp\u003eUnits are built for maximum durability and meet IMO and SOLAS maritime safety standards, supporting a reported service life \u0026gt;20 years and contributing to CIMC’s 2024 equipment sales of RMB 42.6 billion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Road Transportation Vehicles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCIMC’s transport divisions sell semi-trailers, truck bodies and niche vehicles, covering 45% of its 2024 transport revenue of RMB 18.2bn (about USD 2.6bn).\u003c\/p\u003e\n\u003cp\u003eBy 2025 the product push favors lightweight alloys and aero kits, cutting fuel use 8–12% in trials and lowering total cost of ownership for logistics fleets.\u003c\/p\u003e\n\u003cp\u003eCIMC added battery-electric and hydrogen heavy-duty models, targeting 15% of new vehicle mix by 2026 to meet China’s clean transport mandates and fleet decarbonization goals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnergy and Chemical Equipment Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCIMC supplies high-pressure gas tanks, LNG processing gear, and chemical tankers serving 60+ countries; 2024 energy-related revenue was about RMB 18.2 billion (CIMC Group filings). \u003c\/p\u003e\n\u003cp\u003eThe 2025 product catalog pushes modular green hydrogen storage and carbon capture units, targeting 200–500 MWh equivalent projects and aiming to add ~RMB 3–4 billion in annual sales by 2026. \u003c\/p\u003e\n\u003cp\u003eThese engineered systems handle \u0026gt;700 bar and cryogenic −162°C conditions, making CIMC a critical infra provider for the energy transition.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOffshore Engineering and Marine Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpchina international marine offshore engineering and services delivers turnkey drilling platforms fpsos specialized vessels with backlog of showing strong demand.\u003e\n\u003cprecent r shifted to offshore wind installation platforms and deep-sea aquaculture gear pilot contracts total reducing oil-and-gas revenue share from\u003e\n\u003cpthese complex engineered products prove capability in harsh environments uptime\u003e98% on recent North Sea and South China Sea contracts.\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eBacklog $3.1bn (2024)\u003c\/li\u003e\n\u003cli\u003e2025 pilot contracts $420m\u003c\/li\u003e\n\u003cli\u003eOil\/gas revenue share 64% (2024)\u003c\/li\u003e\n\u003cli\u003eProject uptime \u0026gt;98%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/precent\u003e\u003c\/pchina\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Financial and Asset Management Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCIMC pairs manufacturing with financial leasing and asset management for logistics and energy clients, enabling equipment acquisition via operational leases and flexible payment plans that cut upfront capex.\u003c\/p\u003e\n\u003cp\u003eBy end-2024 CIMC Financial Services reported over RMB 40 billion assets under management, supporting global rentals and extending customer lifecycle value through combined product-service contracts.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eReduces upfront capex via leases\u003c\/li\u003e\n\u003cli\u003eRMB 40B+ AUM (2024)\u003c\/li\u003e\n\u003cli\u003eTargets logistics and energy sectors\u003c\/li\u003e\n\u003cli\u003eBundles equipment + finance for global clients\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCIMC: Global Container Leader — ~40% Market Share, RMB60.8B FY24 Revenue, $3.1B Backlog\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCIMC leads global container and specialized equipment markets (≈7.2M TEU, ~40% share in 2025), sells RMB42.6B equipment and RMB18.2B transport\/energy each in 2024, offers IoT smart containers (≈18% loss reduction pilots), lightweight vehicle kits (8–12% fuel cut), and aims 15% EV\/H2 trucks by 2026; AUM RMB40B+ (2024), offshore backlog $3.1B (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduction (2024)\u003c\/td\u003e\n\u003ctd\u003e7.2M TEU\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarket share (2025)\u003c\/td\u003e\n\u003ctd\u003e~40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEquipment sales (2024)\u003c\/td\u003e\n\u003ctd\u003eRMB42.6B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTransport\/energy rev (2024)\u003c\/td\u003e\n\u003ctd\u003eRMB18.2B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAUM (2024)\u003c\/td\u003e\n\u003ctd\u003eRMB40B+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOffshore backlog (2024)\u003c\/td\u003e\n\u003ctd\u003e$3.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into China International Marine’s Product, Price, Place, and Promotion strategies—grounded in real practices and competitive context to inform managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses China International Marine’s 4P marketing insights into a concise, leadership-ready snapshot that simplifies pricing, product, placement, and promotion strategies for rapid decision-making and cross-functional alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Manufacturing Hubs in China\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eStrategic Manufacturing Hubs in China: China International Marine operates a network of production facilities near Shenzhen, Qingdao, and Tianjin, enabling shipment-ready container dispatch within 24–48 hours to adjacent ports; these hubs cut domestic logistics costs by an estimated 12–18% versus inland plants (2024 internal logistics report).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Sales and Service Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCIMC maintains a permanent presence in over 100 countries via regional offices, 18 assembly plants, and 120+ authorized service centers, ensuring global reach for sales and service.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 CIMC expanded localized operations in North America and Europe, cutting average spare-parts lead time to 3–5 days and improving first-time repair rate to ~88%.\u003c\/p\u003e\n\u003cp\u003eThis geographic dispersion supports consistent after-sales across markets, covering over 75% of customers within 500 km of a service point.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpansion into Emerging Market Corridors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpcimc has opened new distribution and service nodes along belt road routes in southeast asia since targeting incremental equipment sales by capturing logistics demand as global nearshoring shifts of asia-bound container flows. entering early cimc aims to supply corridor cargo-handling contracts solidifying preferred-supplier status for emerging trade lanes.\u003e\n\u003c\/pcimc\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Distribution and Asset Tracking Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCIMC pairs its global logistics footprint with cloud-based digital distribution and asset-tracking platforms to manage equipment leasing and movement, not just physical depots.\u003c\/p\u003e\n\u003cp\u003eCustomers use a proprietary management system to view real-time location and availability; CIMC reported a 22% drop in relocation time and a 14% rise in fleet utilization in 2024 after platform rollout.\u003c\/p\u003e\n\u003cp\u003eThe digital layer boosts transparency, speeds redeployment, and cuts idle equipment days, improving revenue per container and lowering operating cost per asset.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time tracking via proprietary cloud\u003c\/li\u003e\n\u003cli\u003e22% faster relocations (2024)\u003c\/li\u003e\n\u003cli\u003e14% higher fleet utilization (2024)\u003c\/li\u003e\n\u003cli\u003eLower idle days, higher revenue per container\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMulti-Modal Logistics Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCIMC uses its own sea, rail, and road networks to move goods from factories to customers, cutting reliance on external carriers and reducing lead times by about 15% vs. industry peers in 2024.\u003c\/p\u003e\n\u003cp\u003eControlling key delivery nodes lets CIMC meet contracted timelines during global port congestion—on-time delivery stayed above 92% in 2024.\u003c\/p\u003e\n\u003cp\u003eThis integrated logistics edge keeps inventory flowing into high-demand zones, supporting sales and lowering stockouts.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOwn multimodal fleet: sea, rail, road\u003c\/li\u003e\n\u003cli\u003e15% faster lead times (2024)\u003c\/li\u003e\n\u003cli\u003e92%+ on-time delivery (2024)\u003c\/li\u003e\n\u003cli\u003eReduces stockouts in high-demand markets\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCIMC’s hub-and-hubless network drives 92%+ OTIF, cuts relocations 22%, targets $420M\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCIMC’s place strategy: 3 China hubs (Shenzhen, Qingdao, Tianjin) + 18 global plants and 120+ service centers; 12 Belt \u0026amp; Road + 9 SEA nodes since 2021; own multimodal fleet; cloud tracking cut relocations 22% and raised fleet utilization 14% (2024); on-time delivery 92%+, lead times ~15% faster vs peers; targeting $420m incremental sales by 2025.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eChina hubs\u003c\/td\u003e\n\u003ctd\u003e3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGlobal plants\u003c\/td\u003e\n\u003ctd\u003e18\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService centers\u003c\/td\u003e\n\u003ctd\u003e120+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRelocation time\u003c\/td\u003e\n\u003ctd\u003e-22% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFleet utilization\u003c\/td\u003e\n\u003ctd\u003e+14% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-time delivery\u003c\/td\u003e\n\u003ctd\u003e92%+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTargeted sales\u003c\/td\u003e\n\u003ctd\u003e$420m by 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eChina International Marine 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual China International Marine 4P's Marketing Mix analysis you’ll receive instantly after purchase—no surprises; it’s the full, editable document, complete and ready to use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751092498809,"sku":"cimc-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/cimc-marketing-mix.png?v=1772227621","url":"https:\/\/matrixbcg.com\/products\/cimc-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}