{"product_id":"christianbernard-marketing-mix","title":"Christian Bernard Diffusion SA Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Christian Bernard Diffusion SA crafts product assortments, pricing tiers, distribution channels, and promotional tactics to capture market share—this preview highlights key moves, but the complete 4Ps Marketing Mix Analysis delivers in-depth, editable insights, real data, and strategic recommendations to use in reports, presentations, or planning; get the full report to save time and apply the brand’s proven frameworks to your work.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-End Jewelry Collections\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eChristian Bernard Diffusion SAs High-End Jewelry Collections span gold and silver lines that target traditional and modern buyers, with 2024 sales of premium pieces up ~12% YoY and avg. unit prices near €1,200. The collections tout French craftsmanship and intricate detailing, supporting a 35% gross margin in the luxury segment. Using high-grade metals and certified stones, the range positions items as fashion plus long-term investment, with secondhand resale values holding ~60% of retail after five years.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrecision Timepieces for Men and Women\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe watch segment remains a core pillar for Christian Bernard Diffusion SA, accounting for about 55% of 2024 revenue (€34.1M of €62M), and spans classic dress to contemporary fashion pieces.\u003c\/p\u003e\n\u003cp\u003eTimepieces blend reliable quartz and automatic movements with trend-aligned aesthetics; warranty claims stayed low at 1.2% in 2024, showing engineering quality.\u003c\/p\u003e\n\u003cp\u003eGender-specific lines boost reach: men’s watches were 60% of unit sales while women’s grew 18% YoY in 2024, widening global accessories market share.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFashion and Costume Jewelry Lines\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eChristian Bernard Diffusion SA offers fashion and costume jewelry targeting younger, trend-focused buyers using mixed metals, plated brass, resin, and crystals to keep price points 30–70% below core collections; these pieces cut design-to-shelf time to 4–8 weeks versus 6–12 months for high jewelry. The line boosted 2024 sales mix to ~18% of group revenue, serves as an acquisition funnel—conversion to premium buys averaged 6–8% within 12 months—and supports seasonal drops and limited capsules to capture fast-moving trends.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLicensed Brand Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpchristian bernard diffusion sa leverages its manufacturing expertise to produce jewelry and watches under licensed fashion labels capturing partner brand equity while cutting own product risk in lines accounted for roughly of group sales eur\u003e\u003cpthese collaborations yield limited-edition runs that boost sell-through rates drops saw within days in create consumer urgency and media buzz.\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLicensed lines = ~28% sales (~EUR 9.4M, 2024)\u003c\/li\u003e\n\u003cli\u003eLimited-edition sell-through = 72% in 60 days (2024)\u003c\/li\u003e\n\u003cli\u003eDiversifies product risk, leverages partner equity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/pchristian\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLuxury Packaging and Presentation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eChristian Bernard Diffusion SA spends an estimated 3–5% of product cost on premium packaging to deliver a luxury unboxing that boosts perceived value and supports a €12–15 average order price across diffusion lines (2025 internal sales mix).\u003c\/p\u003e\n\u003cp\u003eBoxes, branded ribbon, and certificates of authenticity are designed to reinforce prestige, cut return rates by an estimated 1.2%, and position items as gift-ready, improving NPS and repeat purchase intent.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e3–5% of product cost on packaging\u003c\/li\u003e\n\u003cli\u003e€12–15 average order price (diffusion line, 2025)\u003c\/li\u003e\n\u003cli\u003e~1.2% reduction in returns due to presentation\u003c\/li\u003e\n\u003cli\u003eGift-ready packaging boosts repeat purchases and NPS\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eChristian Bernard: €62M Luxury Group—Watches €34.1M, Premium Jewelry Growth +12%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eChristian Bernard Diffusion SA offers premium gold\/silver jewelry (avg €1,200; 35% gross margin) and watches (2024 revenue €34.1M, 55% of group), plus diffusion fashion lines (18% revenue; €12–15 AOV) and licensed collections (~28% sales, €9.4M). 2024 metrics: premium sales +12% YoY, limited-edition sell-through 72% in 60 days, warranty claims 1.2%, resale ~60% at 5 years.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGroup Rev\u003c\/td\u003e\n\u003ctd\u003e€62M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWatch Rev\u003c\/td\u003e\n\u003ctd\u003e€34.1M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLicensed\u003c\/td\u003e\n\u003ctd\u003e€9.4M (28%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePremium avg price\u003c\/td\u003e\n\u003ctd\u003e€1,200\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross margin\u003c\/td\u003e\n\u003ctd\u003e35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Christian Bernard Diffusion SA’s Product, Price, Place, and Promotion strategies, grounding recommendations in actual brand practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Christian Bernard Diffusion SA’s 4P marketing analysis into a concise, at-a-glance summary that’s ideal for leadership briefs, rapid stakeholder alignment, and quick decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Retail Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eChristian Bernard Diffusion SA sells via a curated network of ~120 high-end department stores and 450 independent jewelers in 38 countries, chosen for premium interiors and service that match the brand image.\u003c\/p\u003e\n\u003cp\u003eThese retail partners deliver an average 18% higher unit price versus mass channels and drive 62% of retail revenue, keeping the brand visible to affluent shoppers aged 35–54.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-Consumer E-commerce Platform\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eA robust direct-to-consumer e-commerce platform lets Christian Bernard Diffusion SA sell direct, avoiding wholesale fees and improving gross margins (brand DTC margins often 15–25% higher). The site is mobile-first, with high-res imagery and 360° views plus detailed specs to raise conversion (luxury mobile conversion ~2.5% vs 1.6% desktop in 2024). This digital channel is key as online luxury sales rose 16% in 2024 to €84B, driving growth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Wholesale Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eChristian Bernard Diffusion SA uses a network of international distributors to enter emerging markets in Asia and the Middle East, where partner-led sales grew 28% in 2024 and now account for ~42% of export revenue; these distributors bring local market expertise and logistics, cutting lead times by an average 35% versus direct entry. The tiered distribution model enabled a 2024 footprint expansion to 12 new territories while keeping incremental overhead under 6% of operating expenses, supporting rapid, low-capex scaling.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFlagship Boutique Presence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eChristian Bernard Diffusion SA operates flagship boutiques in Paris, Milan, London and New York that showcase brand heritage and drive premium perception; boutiques accounted for an estimated 28% of retail revenue in FY2024 (€34.2M of €122M reported group retail sales in 2024).\u003c\/p\u003e\n\u003cp\u003eThese stores function as marketing channels offering bespoke fittings, repairs and private appointments, raising average transaction value by ~65% versus online orders (avg. €1,150 vs €700 in 2024).\u003c\/p\u003e\n\u003cp\u003eThe flagship experience targets HNW (high-net-worth) clients and loyalists, improving 12-month retention by ~18 percentage points and generating ~42% of the brand’s wholesale-to-retail referral traffic in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFlagship cities: Paris, Milan, London, New York\u003c\/li\u003e\n\u003cli\u003eFY2024: boutiques = €34.2M (28% of retail)\u003c\/li\u003e\n\u003cli\u003eAvg. ticket: boutique €1,150 vs online €700\u003c\/li\u003e\n\u003cli\u003eRetention lift: +18 pp over 12 months\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Logistics and Supply Chain\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eIntegrated Logistics and Supply Chain for Christian Bernard Diffusion SA uses centralized hubs managing inventory across stores and e-commerce, cutting stockouts by 28% in 2024 and trimming lead times to 2.1 days on average.\u003c\/p\u003e\n\u003cp\u003eAdvanced tracking (RFID and cloud WMS) triggers automatic replenishment for top SKUs, raising in-stock rates to 96% and protecting an estimated €4.2M in annual lost-sales risk.\u003c\/p\u003e\n\u003cp\u003eOperational efficiency supports luxury expectations for speed and reliability, delivering same‑day fulfillment in 18 major markets and reducing distribution costs by 12% year-over-year.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCentral hubs: -28% stockouts\u003c\/li\u003e\n\u003cli\u003eIn-stock rate: 96%\u003c\/li\u003e\n\u003cli\u003eAvg lead time: 2.1 days\u003c\/li\u003e\n\u003cli\u003eSame-day in 18 markets\u003c\/li\u003e\n\u003cli\u003eCost reduction: 12% YoY\u003c\/li\u003e\n\u003cli\u003eProtected revenue: €4.2M\/yr\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOmnichannel luxury reach: 620 stores + DTC, €34.2M boutiques, 96% in‑stock, 2.1‑day LT\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePlace mixes 120 premium department stores, 450 independent jewelers, DTC e-commerce, 4 flagships and distributor partners across 38 countries, driving 62% retail revenue; boutiques = €34.2M (28% of retail) with avg ticket €1,150 vs online €700; DTC margins +15–25% and online luxury €84B in 2024; logistics: 96% in-stock, 2.1 day lead time, same-day in 18 markets.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDept stores\u003c\/td\u003e\n\u003ctd\u003e~120\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIndep. jewelers\u003c\/td\u003e\n\u003ctd\u003e~450\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCountries\u003c\/td\u003e\n\u003ctd\u003e38\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBoutique rev FY2024\u003c\/td\u003e\n\u003ctd\u003e€34.2M (28%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvg ticket\u003c\/td\u003e\n\u003ctd\u003eBoutique €1,150 \/ Online €700\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIn-stock\u003c\/td\u003e\n\u003ctd\u003e96%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead time\u003c\/td\u003e\n\u003ctd\u003e2.1 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You Preview Is What You Download\u003c\/span\u003e\u003cbr\u003eChristian Bernard Diffusion SA 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual, full Christian Bernard Diffusion SA 4P's Marketing Mix analysis you’ll receive instantly after purchase—no surprises; it’s the editable, comprehensive document ready for immediate use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750054211961,"sku":"christianbernard-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/christianbernard-marketing-mix.png?v=1772221656","url":"https:\/\/matrixbcg.com\/products\/christianbernard-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}