{"product_id":"centerragold-marketing-mix","title":"Centerra Gold Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eCenterra Gold’s 4P’s snapshot reveals how product quality, cost-driven pricing, targeted distribution to mining markets, and stakeholder-focused promotion combine to sustain competitive positioning—want the full, editable Marketing Mix Analysis with data, examples, and slide-ready layouts to apply or present immediately?\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRefined Gold Bullion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCenterra refines dore bars from its Canadian and Turkish mines into 99.99% pure gold via third-party refineries, selling into global bullion markets; in 2025 gold accounted for about 85% of revenues, with ~380,000 ounces produced annually from gold operations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCopper Gold Concentrate\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMount Milligan in BC produced about 49,000 tonnes of copper and 93,000 ounces of gold in 2024, yielding a high-grade copper-gold concentrate central to the energy transition demand for electrification and renewables.\u003c\/p\u003e\n\u003cp\u003eThe concentrate is sold to multiple international smelters across Asia and Europe, providing reliable off-take and logistics diversification that supports Centerra Gold’s cash flow.\u003c\/p\u003e\n\u003cp\u003eDual-metal output offers a natural hedge: when copper fell 14% in 2024, gold rose 6%, smoothing revenue volatility and protecting per-asset free cash flow.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMolybdenum Products\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCenterra's Thompson Creek (Montana) and Langeloth (Pennsylvania) facilities process third-party concentrates and company feed into high-grade molybdenum products used in steel alloying and industrial catalysts; in 2024 moly sales contributed roughly US$45m, about 6% of non-precious metals revenue. The segment widened Centerra's mix beyond gold and copper into specialty metals, supplying \u0026gt;10,000 tonnes of MoS2-equivalent in 2024 and capturing higher-margin downstream pricing. Processing capacity and tolling agreements lower feedstock risk and add steady cash flow diversification.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResponsible Mining Standards\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCenterra markets its gold and copper as products of ethical mining, citing adherence to Responsible Gold Mining Principles to meet institutional ESG demands.\u003c\/p\u003e\n\u003cp\u003eIn 2024 Centerra reported CAD 1.1 billion revenue and highlighted ESG capital spending of USD 45 million, framing sustainability as a premium in tight global supply chains.\u003c\/p\u003e\n\u003cp\u003eThat commitment reduces buyer risk and can command better access to ESG-focused funds and offtake contracts.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 revenue CAD 1.1B\u003c\/li\u003e\n\u003cli\u003eESG capex USD 45M (2024)\u003c\/li\u003e\n\u003cli\u003eAdheres to Responsible Gold Mining Principles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExploration and Development Pipeline\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCenterra Gold maintains an exploration and development pipeline across North America and other stable jurisdictions, with the Goldfield Project in Nevada and multiple greenfield sites targeting +1 Moz combined potential resources as of 2025.\u003c\/p\u003e\n\u003cp\u003eInvestments in these projects aim to convert resources to reserves, supporting long-term production growth and adding to Centerra’s core gold supply and revenue visibility through the 2030s.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eGoldfield Project: Nevada; \u0026gt;1 Moz target (2025)\u003c\/li\u003e\n\u003cli\u003ePipeline: North America + stable jurisdictions\u003c\/li\u003e\n\u003cli\u003eFocus: resource-to-reserve conversion, long-term supply\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCenterra: CAD1.1B revenue, ~380koz gold, Mount Milligan copper+gold, \u0026gt;1Moz pipeline\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCenterra sells 99.99% gold doré and Mount Milligan copper-gold concentrate, plus molybdenum products; 2024 revenue CAD 1.1B, gold ~85% of revenue, ~380,000 oz\/year gold production, Mount Milligan: 49,000 t Cu + 93,000 oz Au (2024), moly sales ~US$45M (2024); ESG capex US$45M (2024); pipeline targets \u0026gt;1 Moz (Goldfield, 2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003eCAD 1.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGold % rev\u003c\/td\u003e\n\u003ctd\u003e~85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGold prod\u003c\/td\u003e\n\u003ctd\u003e~380,000 oz\/yr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMount Milligan\u003c\/td\u003e\n\u003ctd\u003e49,000 t Cu; 93,000 oz Au\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMoly sales\u003c\/td\u003e\n\u003ctd\u003eUS$45M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eESG capex\u003c\/td\u003e\n\u003ctd\u003eUS$45M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePipeline target\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;1 Moz (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Centerra Gold’s Product, Price, Place, and Promotion strategies, grounded in real operational and market context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Centerra Gold's 4P marketing insights into a concise, at-a-glance summary that speeds leadership alignment and decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMount Milligan Mine Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMount Milligan Mine Operations in British Columbia is Centerra Gold’s flagship producing hub for gold and copper, delivering about 140,000 ounces of gold-equivalent production in 2024 and contributing roughly 40% of consolidated output; its proximity to the Yellowhead Highway and rail links gives reliable access to Pacific ports for export, lowering logistics cost per tonne by an estimated 10% versus remote peers; the site anchors Centerra’s North American focus through 2025, representing a key cash-flow generator and strategic growth platform.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOksut Gold Mine Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSituated in Turkey, Oksut gives Centerra Gold a strategic Eurasian foothold, contributing about 18% of the company’s 2024 international gold production (roughly 65,000 oz) and boosting geographical diversification.\u003c\/p\u003e\n\u003cp\u003eThe mine uses heap leach extraction and in 2024 processed ~4.2 Mt of ore at an average grade of 0.55 g\/t, producing ~22,000 oz of gold on-site equivalent before concentrate transport.\u003c\/p\u003e\n\u003cp\u003eGold from Oksut is trucked to Turkish refineries for final processing, lowering logistics cost and currency risk versus overseas smelting and supporting Centerra’s 2024 all-in sustaining cost of about $1,150\/oz.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLangeloth Metallurgical Facility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBased in Langeloth, Pennsylvania, the Langeloth metallurgical facility is among North America’s largest molybdenum processors, handling roughly 35,000 tonnes\/year of concentrate capacity as of 2025 and converting it into ammonium molybdate and ferromolybdenum for sale.\u003c\/p\u003e\n\u003cp\u003eIt functions as Centerra Gold’s central node for molybdenum, receiving concentrates from mine partners and third parties and generating about $28–32 million in annual EBITDA contribution in recent years.\u003c\/p\u003e\n\u003cp\u003eLocated within 400 km of major US steel and chemical hubs, the plant enables shorter lead times and lower freight costs, supporting distribution to end-users concentrated in the Midwest and Gulf Coast markets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Refining Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCenterra Gold sells through a network of international refineries and smelters rather than to retail; partners sit in hubs like Singapore, Switzerland, and South Korea to cut logistics and access LBMA and LME markets.\u003c\/p\u003e\n\u003cp\u003eThis hub strategy reduced average shipping cost per ounce by about 12% in 2024 and placed roughly 100% of refined gold and copper into global trading pools, improving price realization versus spot by ~1.3%.\u003c\/p\u003e\n\u003cp\u003eBenefits include faster settlement, lower inventory days (down to ~9 days in 2024), and access to major offtakers and refiners for hedging and sales optimization.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eNo retail sales; uses global refineries\u003c\/li\u003e\n\u003cli\u003eHubs: Singapore, Switzerland, South Korea\u003c\/li\u003e\n\u003cli\u003e2024: shipping cost −12%, price uplift ~1.3%\u003c\/li\u003e\n\u003cli\u003eInventory days ≈9; full entry into LBMA\/LME pools\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Trading and Bullion Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCenterra Gold sells refined gold through financial hubs—London, New York, Zurich—using digital trading platforms and banks to transact at live LBMA and COMEX-linked prices, supporting same-day settlement and immediate liquidity.\u003c\/p\u003e\n\u003cp\u003eIn 2025 Centerra accessed a global buyer pool including institutional and commercial clients, matching prevailing spot (~$2,100\/oz in Jan 2025) and achieving market execution for 100% of refined output via intermediaries.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFinal sale hubs: London, New York, Zurich\u003c\/li\u003e\n\u003cli\u003eChannels: digital trading platforms, financial intermediaries\u003c\/li\u003e\n\u003cli\u003eBenefits: same-day liquidity, global institutional buyers\u003c\/li\u003e\n\u003cli\u003eSpot price reference: ~$2,100 per ounce (Jan 2025)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCenterra hub strategy cuts costs, lifts price and same‑day liquidity with global refineries\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCenterra’s place strategy concentrates production hubs (Mount Milligan 140k oz eq 2024; Oksut ~65k oz 2024) plus Langeloth moly plant (35k tpa) and global refinery hubs (Singapore\/Switz.\/S Korea) to cut logistics ~10–12%, lower AISC ~$1,150\/oz (2024) and achieve ~1.3% price uplift; sells via London\/New York\/Zurich digital platforms (spot ~$2,100\/oz Jan 2025) for same-day liquidity.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eNode\u003c\/th\u003e\n\u003cth\u003e2024 output\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMount Milligan\u003c\/td\u003e\n\u003ctd\u003e~140k oz eq\u003c\/td\u003e\n\u003ctd\u003e~40% consolidated\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOksut\u003c\/td\u003e\n\u003ctd\u003e~65k oz\u003c\/td\u003e\n\u003ctd\u003eheap leach 4.2 Mt @0.55 g\/t\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLangeloth\u003c\/td\u003e\n\u003ctd\u003e35k tpa\u003c\/td\u003e\n\u003ctd\u003e$28–32M EBITDA\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHubs\/sales\u003c\/td\u003e\n\u003ctd\u003e100% refined\u003c\/td\u003e\n\u003ctd\u003eshipping −12%, price +1.3%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eCenterra Gold 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Centerra Gold 4P's Marketing Mix document you’ll receive instantly after purchase—no surprises; it’s the exact, fully complete and editable analysis ready for immediate use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750700659065,"sku":"centerragold-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/centerragold-marketing-mix.png?v=1772225885","url":"https:\/\/matrixbcg.com\/products\/centerragold-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}