{"product_id":"bossard-marketing-mix","title":"Bossard Group Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eBossard Group leverages precision-engineered product assortments, value-based pricing, global distribution channels, and targeted B2B promotion to serve manufacturing and industrial clients efficiently; this snapshot only hints at their strategic coherence—download the full 4P's Marketing Mix Analysis for an editable, presentation-ready deep dive with data, examples, and practical recommendations to apply immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFastening Elements and Components\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBossard maintains a portfolio exceeding 1 million fastening items, from standard screws to specialized elements, supporting industrial assembly across sectors.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 the company expanded high-strength alloys and corrosion-resistant coatings, targeting EV and renewable energy supply chains where demand grew ~18% year-over-year.\u003c\/p\u003e\n\u003cp\u003eThese engineered components emphasize reliability and precision, contributing to Bossard Group revenue—reported CHF 1.08 billion in 2024—by strengthening hardware sales margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSmart Factory Logistics Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpsmart factory logistics systems at bossard group include smartbin smartlocker and smartlabel devices software that auto-monitor stock trigger replenishment cutting stockouts by up to lowering inventory days per pilot data.\u003e\n\u003c\/psmart\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAssembly Technology Expert Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBossard’s Assembly Technology Expert Services deliver engineering consulting, lab testing, and assembly simulation to optimize product design and fastening from development through production, reducing assembly time by up to 20% in customer pilots (internal 2024 pilot data). \u003c\/p\u003e\n\u003cp\u003eThe service identifies efficient fastening solutions that improve structural integrity and cut defect rates; typical clients report a 15% drop in rework and a 10% faster time-to-market after implementation (Bossard customer case studies 2023–2024). \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Engineering Tools\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBossard’s Digital Engineering Tools offer cloud CAD libraries, torque and preload calculators, and technical databases that cut prototyping cycles; Bossard reported digital platform usage up 18% in 2024 with a 12% faster time-to-market for customers using these tools.\u003c\/p\u003e\n\u003cp\u003eThese platforms ensure component-spec accuracy (failures down 9% in traced projects), support selection during design, and integrate with BOMs to reduce purchasing errors and costs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCloud CAD libraries: millions of components\u003c\/li\u003e\n\u003cli\u003eOnline calculators: torque, preload\u003c\/li\u003e\n\u003cli\u003eImpact: −12% time-to-market, −9% failures\u003c\/li\u003e\n\u003cli\u003eUsage growth: +18% in 2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustry-Specific Solution Packages\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBossard Group tailors Industry-Specific Solution Packages for high-growth sectors—aircraft, medical tech, robotics—combining certified components that meet ISO\/ASME\/medical standards with consulting to meet regulatory needs; about 28% of 2024 sales came from tailored solutions, supporting a 6.1% CAGR in strategic segments since 2021.\u003c\/p\u003e\n\u003cp\u003eThese packages keep the product mix aligned with global tech shifts, reducing customer time-to-market and warranty claims; Bossard reports a 12% higher margin on packaged solutions versus standalone parts in FY 2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e28% of 2024 sales from tailored packages\u003c\/li\u003e\n\u003cli\u003e6.1% CAGR in target sectors since 2021\u003c\/li\u003e\n\u003cli\u003e12% higher margin vs standalone parts (FY 2024)\u003c\/li\u003e\n\u003cli\u003eCompliance: ISO, ASME, medical regs included\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBossard: CHF1.08bn, 1M+ fasteners, IoT \u0026amp; alloys power EV demand (+18%) and cut rework\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBossard offers 1M+ fastening items and Smart Factory IoT systems; engineered alloys\/coatings expanded by end-2025 for EV\/renewables (demand +18% YoY), supporting CHF 1.08bn 2024 revenue and higher hardware margins; services and digital tools cut assembly time −20%, rework −15%, failures −9% (2023–24 pilots); tailored packages = 28% sales, 12% higher margin.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCatalogue\u003c\/td\u003e\n\u003ctd\u003e1,000,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue 2024\u003c\/td\u003e\n\u003ctd\u003eCHF 1.08bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEV demand YoY\u003c\/td\u003e\n\u003ctd\u003e+18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTailored sales 2024\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAssembly time\u003c\/td\u003e\n\u003ctd\u003e−20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFailures\u003c\/td\u003e\n\u003ctd\u003e−9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a professionally written, company-specific deep dive into Bossard Group’s Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a complete breakdown of marketing positioning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSummarizes Bossard Group’s 4P marketing mix into a concise, leadership-ready snapshot that clarifies product, price, place and promotion levers for faster decision-making and strategic alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Distribution Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBossard Group runs 80+ sites across Europe, the Americas and APAC, supporting €1.2bn LTM sales (2025) with local inventory and technical teams.\u003c\/p\u003e\n\u003cp\u003eWarehouses sit near major industrial clusters, cutting lead times—average delivery under 48 hours in core markets—and boosting service levels above 95% fill rate.\u003c\/p\u003e\n\u003cp\u003eLocal presence reduces freight costs and stockouts, enabling fast engineering support to OEMs and tier suppliers across manufacturing hubs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Customer On-Site Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBossard’s Integrated Customer On-Site Logistics embeds Smart Factory Logistics directly on customer factory floors so the point of consumption doubles as the point of distribution, cutting traditional procurement steps and reducing stockholding by up to 30% per 2024 client pilots.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital E-Shop and Portals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBossard Group’s Digital E-Shop and Portals offer a user-friendly e-commerce platform handling small orders to bulk industrial procurement, processing over CHF 500m online sales in 2024 and accounting for ~28% of total revenues.\u003c\/p\u003e\n\u003cp\u003eThe platform integrates with customer ERP systems (real-time EDI\/API), cutting order processing time by up to 40% and providing live order-status visibility across 24\/7 access.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnical Competence Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eTechnical Competence Centers: Bossard operates 12 global centers (2025) with specialized labs where customers collaborate with Bossard engineers on failure analysis and design optimization, supporting service revenue that rose 9% to CHF 210m in 2024.\u003c\/p\u003e\n\u003cp\u003eThese centers serve as high-value physical touchpoints, deepening client relationships beyond hardware and contributing to a 4-point higher customer retention versus peers.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e12 centers (2025)\u003c\/li\u003e\n\u003cli\u003eCHF 210m service revenue (2024)\u003c\/li\u003e\n\u003cli\u003e+9% service growth YoY\u003c\/li\u003e\n\u003cli\u003eRetention +4 points vs peers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Third-Party Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBossard uses local distributors and logistics partners to enter emerging markets without subsidiaries, covering 28 countries via partners as of 2025 and supporting a 6% annual revenue uplift in those regions.\u003c\/p\u003e\n\u003cp\u003ePartners are vetted against Bossard’s quality and service KPIs—delivery accuracy \u0026gt;98% and NPS (net promoter score) targets above 60—ensuring brand consistency.\u003c\/p\u003e\n\u003cp\u003eThe hybrid model gives flexible entry and scalable growth, lowering capex and enabling quick expansion when volatility rises; partner channels handled ~18% of global shipments in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e28 countries served by partners (2025)\u003c\/li\u003e\n\u003cli\u003eDelivery accuracy \u0026gt;98%\u003c\/li\u003e\n\u003cli\u003eNPS target \u0026gt;60\u003c\/li\u003e\n\u003cli\u003ePartner-handled shipments ≈18% (2024)\u003c\/li\u003e\n\u003cli\u003e~6% revenue uplift in partner markets\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBossard: 80+ sites, CHF500m e‑sales, \u0026lt;48h deliveries, \u0026gt;95% fill rate, CHF210m services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBossard’s global footprint (80+ sites, 12 Tech Centers) combines local inventory, Smart Factory Logistics and a digital e-shop (CHF 500m online sales, ~28% revenue 2024) to deliver \u0026lt;48h in core markets, \u0026gt;95% fill rate, and CHF 210m service revenue (2024), while partner channels cover 28 countries, ~18% shipments and drive ~6% revenue uplift.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSites\u003c\/td\u003e\n\u003ctd\u003e80+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTech Centers\u003c\/td\u003e\n\u003ctd\u003e12 (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOnline sales\u003c\/td\u003e\n\u003ctd\u003eCHF 500m (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOnline % revenue\u003c\/td\u003e\n\u003ctd\u003e~28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService revenue\u003c\/td\u003e\n\u003ctd\u003eCHF 210m (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFill rate\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;95%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDelivery core\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;48h\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePartner countries\u003c\/td\u003e\n\u003ctd\u003e28 (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePartner shipments\u003c\/td\u003e\n\u003ctd\u003e~18% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eBossard Group 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual document you’ll receive instantly after purchase—no surprises. This comprehensive Bossard Group 4P's Marketing Mix analysis covers Product, Price, Place, and Promotion with actionable insights and editable slides. You're viewing the exact final file included in your order, ready for immediate download and use. Buy with confidence—this is the real, finished document.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749908394361,"sku":"bossard-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/bossard-marketing-mix.png?v=1772220145","url":"https:\/\/matrixbcg.com\/products\/bossard-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}