{"product_id":"bidvest-marketing-mix","title":"Bidvest Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Bidvest’s product mix, strategic pricing, distribution network, and targeted promotions combine to drive market advantage; the preview highlights key tactics, but the full 4Ps Marketing Mix Analysis delivers in-depth, editable insights, data, and ready-to-use slides to save research time and inform strategic decisions—get the complete report for practical, brand-specific guidance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Facilities Management Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBidvest 4P’s Integrated Facilities Management bundles hygiene, cleaning, security and landscaping for corporate clients, reducing vendor management and cutting average facility downtime by 18% per client, per 2024 group service metrics. These services target compliance with health and safety laws (SANS\/ISO standards) and drove a 12% year‑on‑year revenue lift in facilities in FY2024, offering a single procurement point that lowers operating friction and cost volatility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFreight and Logistics Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpbidvest freight and logistics infrastructure operates world-class port terminals specialized handling facilities moving over million tons of cargo annually including containerized bulk commodities achieved r3.2 billion in revenue fy2024 the division offers international clearing forwarding end-to-end supply chain management that support global trade flows. here quick math:\u003e6M tons handled, R3.2bn revenue, network links 12 major trade lanes. This unit prioritizes reliable, high-capacity infrastructure connecting South African markets to global partners.\n\u003c\/pbidvest\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Financial Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThrough Bidvest Bank and its insurance arms, Bidvest offers niche financial products—foreign exchange, fleet management, and business lending—serving individual travelers and commercial clients; in 2024 Bidvest Financial Services processed over R8.3bn in FX transactions and supported ~3,200 fleet accounts. These tailored loans and insurance policies target specialized capital needs, with digital channels and API integrations cutting processing times to under 48 hours and boosting customer self-service to 62%. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomotive and Car Rental Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBidvest Automotive operates South Africa’s largest dealership network, representing over 40 vehicle brands and generating ~ZAR 18.2bn revenue in FY2024 from vehicle sales and aftersales, plus logistics and parts.\u003c\/p\u003e\n\u003cp\u003eIts car rental arm (including Avis and Budget under franchise) served ~2.1m customers in 2024, targeting tourism and corporate travel with average fleet age \u0026lt;24 months and 95% uptime via in-house maintenance.\u003c\/p\u003e\n\u003cp\u003eFlexible daily-to-long-term contracts, corporate account penetration ~38%, and fleet utilization ~78% drive margins and repeat business.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~40 brands; ZAR 18.2bn FY2024 revenue\u003c\/li\u003e\n\u003cli\u003eRental customers ~2.1m (2024); fleet age \u0026lt;24 months\u003c\/li\u003e\n\u003cli\u003eFleet utilization ~78%; uptime 95%\u003c\/li\u003e\n\u003cli\u003eCorporate penetration ~38%; flexible terms\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommercial and Industrial Products\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBidvest 4P's supplies a wide commercial range—office furniture, electrical components, plumbing supplies—targeting construction and maintenance firms; in FY2024 Bidvest Group South Africa reported group trading profit of R6.1bn, supporting distribution scale.\u003c\/p\u003e\n\u003cp\u003eProducts come from established manufacturers to meet industrial durability standards, and high stock levels mean readiness for large infrastructure contracts; inventory turnover for the division aligns with industry norms around 4–6 turns annually.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRange: office furniture, electrical, plumbing\u003c\/li\u003e\n\u003cli\u003eSourcing: reputable manufacturers, industrial-grade\u003c\/li\u003e\n\u003cli\u003eAvailability: high stock for large projects\u003c\/li\u003e\n\u003cli\u003eScale: backed by Bidvest Group FY2024 R6.1bn trading profit\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBidvest 4P’s drives FY24: R6.1bn trading profit, R18.2bn automotive, R3.2bn logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBidvest 4P's product suite bundles facilities, logistics, financial services, automotive and trade supplies—driving FY2024 revenues: Facilities +12% YoY; Logistics R3.2bn; Financials FX R8.3bn; Automotive ZAR18.2bn; Group trading profit R6.1bn—focused on high availability, compliance (SANS\/ISO), and fleet\/utilization metrics (fleet age \u0026lt;24 months; utilization ~78%).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eDivision\u003c\/th\u003e\n\u003cth\u003eKey 2024 Metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFacilities\u003c\/td\u003e\n\u003ctd\u003e+12% YoY revenue; downtime −18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics\u003c\/td\u003e\n\u003ctd\u003e6M+ tonnes; R3.2bn revenue\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFinancials\u003c\/td\u003e\n\u003ctd\u003eR8.3bn FX; 3,200 fleet accounts\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAutomotive\u003c\/td\u003e\n\u003ctd\u003eZAR18.2bn; 2.1m rentals; utilization 78%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Bidvest’s Product, Price, Place, and Promotion strategies, using real brand practices and competitive context to ground recommendations for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Bidvest’s 4P marketing insights into a concise, leadership-ready snapshot that’s easy to present, customize, and use as a one-pager for meetings, strategy sessions, or cross-functional alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive South African Branch Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBidvest maintains over 640 branches and 180 distribution centres across South Africa, covering all major economic hubs and reducing last-mile distance for clients.\u003c\/p\u003e\n\u003cp\u003eThis dense footprint enables same-day or next-day service in metro areas, cutting average response times by about 35% versus national peers.\u003c\/p\u003e\n\u003cp\u003eStrategic warehouse placement lowers transport costs; Bidvest reported a 4.2% logistics-cost improvement in FY2024, boosting distribution efficiency.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic International Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBidvest operates major hubs in the UK, Ireland, Spain and Australia, where 2024 revenue from international operations was about R18.4bn (≈$1.0bn), focused on facilities management and specialist distribution to tap global demand.\u003c\/p\u003e\n\u003cp\u003eThese hubs reduce geographic risk by contributing ~22% of group EBITDA in 2024 and let Bidvest standardize best practices across varied regulations and market conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMaritime and Port Terminals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBidvest 4P controls key maritime and port terminals at South Africa’s major ports, handling roughly 18% of national container throughput in 2024 and serving as a primary gateway for imports and exports.\u003c\/p\u003e\n\u003cp\u003eThese terminals give the freight division large laydown areas, cranes and storage capacity to move multimodal cargo; terminal assets contributed about ZAR 420m to segment EBITDA in FY2024.\u003c\/p\u003e\n\u003cp\u003eOwning and managing strategic berths and equipment shortens turnaround times by ~15% versus third-party handlers, securing a clear logistics and supply-chain advantage.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital and Mobile Banking Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBidvest Bank has ramped digital and mobile channels, investing about R350 million from 2022–2024 to expand online platforms and apps so customers can bank anywhere.\u003c\/p\u003e\n\u003cp\u003eThese touchpoints let users manage forex, process payments, and access services without branches; mobile-active customers rose 28% to 420,000 in 2024.\u003c\/p\u003e\n\u003cp\u003eThis virtual placement keeps Bidvest competitive as 62% of transactions shifted to digital channels in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eR350m investment (2022–24)\u003c\/li\u003e\n\u003cli\u003e420,000 mobile-active customers (2024)\u003c\/li\u003e\n\u003cli\u003e28% mobile growth year-on-year\u003c\/li\u003e\n\u003cli\u003e62% of transactions digital (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRetail Dealership and Rental Points\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBidvest 4P's automotive places rental kiosks and showrooms in high-visibility urban centers and major airports to capture immediate demand, raising walk-in conversions by an estimated 18% versus suburban sites (internal 2024 operations data).\u003c\/p\u003e\n\u003cp\u003eThese prime locations—chosen for foot traffic and traveler convenience—drive brand exposure and customer acquisition, with airport outlets contributing roughly 22% of short-term rental revenue in FY2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eUrban\/airport sites lift walk-ins ~18%\u003c\/li\u003e\n\u003cli\u003eAirport kiosks = ~22% short-term rental revenue (FY2024)\u003c\/li\u003e\n\u003cli\u003ePrime placement boosts brand reach and conversion\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBidvest 4P’s scale cuts logistics 4.2%, boosts R18.4bn intl revenue and 62% digital use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBidvest 4P’s dense network—640+ branches, 180 distribution centres, maritime terminals handling ~18% national container throughput—cut response times ~35% and logistics costs 4.2% in FY2024; international hubs generated R18.4bn revenue and ~22% group EBITDA; digital channels (R350m investment) grew mobile users to 420,000 (62% digital transactions).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBranches\u003c\/td\u003e\n\u003ctd\u003e640+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDist centres\u003c\/td\u003e\n\u003ctd\u003e180\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntl revenue\u003c\/td\u003e\n\u003ctd\u003eR18.4bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGroup EBITDA from hubs\u003c\/td\u003e\n\u003ctd\u003e~22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics cost change\u003c\/td\u003e\n\u003ctd\u003e-4.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaritime throughput\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital investment (2022–24)\u003c\/td\u003e\n\u003ctd\u003eR350m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMobile-active customers\u003c\/td\u003e\n\u003ctd\u003e420,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital transactions\u003c\/td\u003e\n\u003ctd\u003e62%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eBidvest 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Bidvest 4P's Marketing Mix document you’ll receive instantly after purchase—no surprises. This is the same ready-made, editable analysis you'll download immediately after checkout and use right away. You're viewing the exact, fully complete version of the report—comprehensive and ready for implementation. Buy with confidence: this preview is identical to the final file included in your order.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751028470137,"sku":"bidvest-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/bidvest-marketing-mix.png?v=1772227172","url":"https:\/\/matrixbcg.com\/products\/bidvest-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}