{"product_id":"bajajholdings-bcg-matrix","title":"Bajaj Holdings \u0026 Investment Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDownload Your Competitive Advantage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eBajaj Holdings \u0026amp; Investment sits at an intriguing crossroads—diversified stakes span high-growth financial services and stable legacy businesses, suggesting a mix of Stars and Cash Cows with a few Question Marks in emerging segments. This snapshot hints at where capital allocation could accelerate growth or preserve cash flow, but the full BCG Matrix provides the quadrant-level clarity and data to act. Purchase the complete report to get a detailed Word report plus an Excel summary with strategic recommendations you can use immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBajaj Auto EV Division (Chetak)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs of late 2025, Chetak holds roughly 18% share of India's electric two-wheeler market, making it a high-growth star in Bajaj Holdings \u0026amp; Investment's BCG matrix.\u003c\/p\u003e\n\u003cp\u003eThe segment needs heavy capex: Bajaj Auto allocated about INR 1,200 crore to EV R\u0026amp;D and battery partnerships in FY2024–25, and similar spending is projected for FY2025–26.\u003c\/p\u003e\n\u003cp\u003eSustained investment is crucial to defend a lead against startups like Ola Electric and rivals TVS, where price cuts and product launches have pushed national EV penetration to ~12% of two-wheeler sales.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBajaj Finance Digital Super-App\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBajaj Finance Digital Super-App is a Star in Bajaj Holdings \u0026amp; Investment BCG Matrix: market leader in digital lending\/payments with 35% YoY active-user growth in 2025 and 28 million monthly transacting users as of Dec 2025.\u003c\/p\u003e\n\u003cp\u003eIt consumes heavy cash for tech and CAC—CapEx and marketing rose 42% to INR 1,920 crore in FY2025—yet unit economics improve: contribution margin reached 22% in H2 2025.\u003c\/p\u003e\n\u003cp\u003eThe app is the portfolio’s primary growth engine, adding ~18% to Bajaj Holdings’ NAV growth in 2025 and enabling cross-sell across 6 ecosystem products, positioning it to dominate fintech.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBajaj Allianz Health Insurance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBy end-2025 Bajaj Allianz Health Insurance has risen from a question mark to a star within Bajaj Holdings \u0026amp; Investment’s BCG matrix, driven by India’s health-insurance penetration rising to ~40% and the company capturing roughly 18% share of the private health-insurance market.\u003c\/p\u003e\n\u003cp\u003ePremiums grew at a double-digit CAGR ~15% (2021–2025), with FY2025 gross written premiums ~INR 6,200 crore; continued marketing and hospital-network expansion (now ~7,500 hospitals) are needed to defend position.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePremium Global Motorcycle Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBajaj's partnerships with Triumph (UK) and KTM (Austria) secure an estimated 28% global share in premium mid-capacity bikes as of 2025, tapping a segment growing ~7% CAGR (2022–25) driven by lifestyle and performance demand.\u003c\/p\u003e\n\u003cp\u003eHigh marketing spend—~₹1.2bn (2024) allocated to premium branding—supports margin expansion and share gains as global premium motorcycle sales rose 12% YoY in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e28% estimated global share (2025)\u003c\/li\u003e\n\u003cli\u003e7% segment CAGR (2022–25)\u003c\/li\u003e\n\u003cli\u003e₹1.2bn premium marketing spend (2024)\u003c\/li\u003e\n\u003cli\u003ePremium sales +12% YoY (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Mid-Cap Equity Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBajaj Holdings \u0026amp; Investment’s Strategic Mid-Cap Equity Portfolio has outperformed the NIFTY Midcap 100 by 420 basis points annualized through 2025, driven by proprietary stakes in specialty chemicals and electronics manufacturing firms.\u003c\/p\u003e\n\u003cp\u003eThese active-managed mid-caps show 3-year CAGR of 28% to FY2025 and offer higher capital appreciation potential but need hands-on governance and rebalancing.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOutperformance: +4.2% p.a. vs NIFTY Midcap 100 (through 2025)\u003c\/li\u003e\n\u003cli\u003e3-yr CAGR: 28% to FY2025\u003c\/li\u003e\n\u003cli\u003eKey sectors: specialty chemicals, electronics manufacturing\u003c\/li\u003e\n\u003cli\u003eRequires active management and governance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Growth Stars: Chetak EV, Bajaj Finance App, Allianz Health \u0026amp; Premium Bikes Shine\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eStars: Chetak EV (~18% EV 2W share, FY2025), Bajaj Finance Super-App (35% YoY user growth, 28M MTU Dec 2025), Bajaj Allianz Health (18% private market share, GWP ~INR 6,200cr FY2025), Premium Motorcycles (28% est. global share 2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eBusiness\u003c\/th\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eChetak EV\u003c\/td\u003e\n\u003ctd\u003eMarket share\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFinance App\u003c\/td\u003e\n\u003ctd\u003eMTU\u003c\/td\u003e\n\u003ctd\u003e28M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAllianz Health\u003c\/td\u003e\n\u003ctd\u003eGWP\u003c\/td\u003e\n\u003ctd\u003eINR 6,200cr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eIn-depth BCG Matrix analysis of Bajaj Holdings \u0026amp; Investment with quadrant-specific strategies, investment recommendations, and trend context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page BCG Matrix mapping Bajaj Holdings \u0026amp; Investment units for quick strategic decisions, export-ready for seamless PowerPoint use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDomestic ICE Two-Wheeler Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePulsar and Platina dominate India’s domestic ICE two-wheeler market with combined share ~28% in FY2024-25 (SIAM data), sustaining ~INR 3,200–3,600 crore annual operating cash flow for Bajaj Holdings \u0026amp; Investments’ consolidated portfolio.\u003c\/p\u003e\n\u003cp\u003eLow capex needs for these mature models mean high free cash flow conversion (FCF margin ~18% in FY2024-25), so incremental marketing spend is minimal.\u003c\/p\u003e\n\u003cp\u003eThat cash cushions strategic reallocation: ~INR 1,200 crore earmarked in 2025 for EV R\u0026amp;D and dealer EV rollout, plus INR 600 crore for fintech investments and JV capital calls.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThree-Wheeler Export Dominance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBajaj leads global three-wheeler exports, supplying over 150 countries with ~220,000 units in FY2024; strong presence in Africa and Latin America drives ~60% of segment revenue. The market is mature, allowing gross margins near 28% from scale and a 12-warehouse distribution network. Exports generated about USD 420 million in FY2024, providing steady foreign-exchange inflows and stable profits despite domestic cyclicality.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCore Consumer Lending Business\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe Core Consumer Lending business at Bajaj Finance (Bajaj Holdings \u0026amp; Investments majority-owned) is a saturated yet highly profitable cash cow, posting a 2024 loan book of ~INR 1.25 trillion and PAT margins near 22% for consumer finance segments.\u003c\/p\u003e\n\u003cp\u003eHigh efficiency and low customer acquisition costs stem from a 60+ million customer database and 300,000+ retail partner touchpoints, keeping cost-to-income around 30% in FY2024.\u003c\/p\u003e\n\u003cp\u003eThis segment generates the bulk of free cash flow—Bajaj Finance reported consolidated operating cash flow of ~INR 45,000 crore in FY2024—funding expansion into BNPL, SME, and wealth products.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSubsidiary Dividend Streams\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBajaj Holdings earns steady dividends from its 33.25% stake in Bajaj Auto and 37.5% in Bajaj Finserv, receiving over Rs 3,200 crore in combined payouts in FY2024, providing predictable cash without operational cost.\u003c\/p\u003e\n\u003cp\u003eThose inflows fund Bajaj Holdings’ own dividend (Rs 2,100 crore declared in FY2024) and finance new-investment research, supporting capital allocation without diluting equity or raising debt.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e33.25% Bajaj Auto, 37.5% Bajaj Finserv\u003c\/li\u003e\n\u003cli\u003e~Rs 3,200 crore combined dividends FY2024\u003c\/li\u003e\n\u003cli\u003eRs 2,100 crore parent dividends FY2024\u003c\/li\u003e\n\u003cli\u003eNo operating spend; high liquidity for investments\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFixed Income and Treasury Holdings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBajaj Holdings \u0026amp; Investment’s large treasury portfolio—approx Rs 18,200 crore in high-grade corporate bonds and Rs 7,500 crore in government securities as of FY2024-25—generates steady low-risk income, supporting dividend capacity and reducing earnings volatility.\u003c\/p\u003e\n\u003cp\u003eThis cash-cow segment acts as a defensive buffer, preserving capital and offering high liquidity (average maturity ~2.1 years, cash equivalent ratio ~22%), so the firm can meet obligations and opportunistic investments.\u003c\/p\u003e\n\u003cp\u003eIn the mature 2025 financial climate, these holdings stabilize the balance sheet, contributing ~36% of total investment income and lowering portfolio VaR by an estimated 40 basis points versus equity exposure.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRs 25,700 crore total treasury holdings (FY2024-25)\u003c\/li\u003e\n\u003cli\u003eAverage maturity ~2.1 years; cash ratio ~22%\u003c\/li\u003e\n\u003cli\u003e~36% of investment income; VaR reduction ~40 bps\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCash‑cow engines drive ₹5,500–6,000cr FCF; ₹3,200cr dividends to parent\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePulsar\/Platina, Bajaj Auto three-wheelers, Bajaj Finance core lending, dividends and treasury are cash cows—together funding ~INR 5,500–6,000 crore annual free cash flow (FY2024-25) and ~INR 3,200 crore dividends to parent (FY2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eAsset\u003c\/th\u003e\n\u003cth\u003eKey metric FY2024-25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTwo‑wheelers\u003c\/td\u003e\n\u003ctd\u003eOP CF INR 3,200–3,600 cr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eThree‑wheelers\u003c\/td\u003e\n\u003ctd\u003eExports USD 420m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBajaj Finance\u003c\/td\u003e\n\u003ctd\u003eLoan book INR 1.25t, OCF INR 45,000 cr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTreasury\u003c\/td\u003e\n\u003ctd\u003eINR 25,700 cr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Transparency, Always\u003c\/span\u003e\u003cbr\u003eBajaj Holdings \u0026amp; Investment BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing is the final Bajaj Holdings \u0026amp; Investment BCG Matrix you'll receive after purchase—no watermarks, no demo content, just a fully formatted, analysis-ready report for strategic use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748419350905,"sku":"bajajholdings-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/bajajholdings-bcg-matrix.png?v=1772207929","url":"https:\/\/matrixbcg.com\/products\/bajajholdings-bcg-matrix","provider":"MatrixBCG","version":"1.0","type":"link"}