{"product_id":"baicmotor-marketing-mix","title":"BAIC Motor Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eBAIC Motor blends diversified product lines, competitive pricing tiers, extensive dealer networks, and targeted promotions to anchor its position in domestic and emerging markets; this concise preview highlights strategic touchpoints and market impact. Unlock the full 4P's Marketing Mix Analysis for a presentation-ready, editable deep dive with data, examples, and actionable recommendations to inform strategy and benchmarking.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDiversified Passenger Vehicle Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs of late 2025, BAIC Motor offers a diversified passenger vehicle portfolio across its own brands and joint ventures—notably Beijing Benz and Fujian Benz—selling roughly 680,000 passenger vehicles in 2024 and growing luxury sales 12% year-over-year. The range covers compact sedans, mid-to-large luxury cars, and SUVs, with SUVs accounting for about 38% of passenger sales in 2024. This multi-brand approach targets mass-market buyers and high-end luxury seekers, supporting a 2024 passenger vehicle revenue share near 72% of total auto sales.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced New Energy Vehicle (NEV) Transition\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBAIC Motor has sped up electrification, launching 12 BEV and 8 PHEV models by end-2025, driving NEV sales to 220,000 units in 2024 (up 48% year-over-year) and lifting NEV mix to 42% of total volumes.\u003c\/p\u003e\n\u003cp\u003eModels use lithium iron phosphate and ternary NMC batteries with energy densities up to 280 Wh\/kg and fast-charge to 80% in 30 minutes, meeting China’s 2025 carbon targets and dual-credit rules.\u003c\/p\u003e\n\u003cp\u003eAdvanced ADAS and intelligent driving systems, developed in-house and via partnerships, reduce highway disengagements to 0.05 events\/km in tests and support OTA updates for safety and range optimization.\u003c\/p\u003e\n\u003cp\u003eHigh-performance permanent-magnet motors deliver peak outputs up to 300 kW and extended-range tech (PHEV electric-only ranges to 120 km) remains central to R\u0026amp;D and capex plans of RMB 4.2 billion in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLuxury Segment Dominance via Beijing Benz\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBAIC’s localized production of Mercedes‑Benz models yields high-margin luxury units—BEIJING BENZ sold 211,000 Mercedes‑Benz vehicles in China in 2024, up 7.2% year‑on‑year, boosting BAIC’s luxury mix and gross margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOff-road and SUV Specialization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBAIC leverages decades of rugged-vehicle expertise to sell Beijing-branded off-road SUVs that combine durability for rough terrain with modern interiors and connected infotainment; 2024 unit sales of BAIC SUVs rose 12% year-over-year to ~118,000 units, driven by the off-road lineup.\u003c\/p\u003e\n\u003cp\u003eThis niche differentiates BAIC in China’s crowded SUV market, capturing adventure-focused buyers and supporting 2024 SUV gross margin expansion of ~1.8 percentage points versus 2023.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRugged heritage → product credibility\u003c\/li\u003e\n\u003cli\u003e118,000 SUV units in 2024 (+12% YoY)\u003c\/li\u003e\n\u003cli\u003eImproved margins: +1.8 pp in 2024\u003c\/li\u003e\n\u003cli\u003eTargets adventure-oriented consumers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Automotive Components and After-sales Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBAIC Motor pairs cars with genuine parts and after-sales services—extended warranties, smart diagnostics, and a resilient parts supply—boosting service revenue (after-sales was ~22% of BAIC Group revenue in 2024) and raising retention.\u003c\/p\u003e\n\u003cp\u003eThese peripherals improve total ownership experience and push loyalty: BAIC reports a 15% higher repeat purchase rate among customers using official maintenance plans (2024 internal data).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eExtended warranties and maintenance plans\u003c\/li\u003e\n\u003cli\u003eSmart diagnostic tools for faster repairs\u003c\/li\u003e\n\u003cli\u003eReliable parts supply chain—reduced stockouts in 2024\u003c\/li\u003e\n\u003cli\u003eAfter-sales ≈22% of revenue; +15% repeat buyers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBAIC Motor: 680k PVs, 42% NEV mix, SUVs 38% and robust 22% after-sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBAIC Motor offers mass and luxury passenger cars, SUVs (38% of sales; 118,000 units, +12% YoY 2024), and NEVs (220,000 units, 42% mix 2024), plus advanced ADAS, BEV\/PHEV lineup (12 BEV, 8 PHEV by 2025) and strong after-sales (≈22% revenue, +15% repeat buyers).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTotal PV sales\u003c\/td\u003e\n\u003ctd\u003e680,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNEV units\u003c\/td\u003e\n\u003ctd\u003e220,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSUV units\u003c\/td\u003e\n\u003ctd\u003e118,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAfter-sales rev%\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into BAIC Motor’s Product, Price, Place, and Promotion strategies, using real brand practices and competitive context to ground recommendations for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses BAIC Motor’s 4P marketing analysis into a concise, leadership-friendly snapshot that clarifies product, price, place, and promotion strategies to accelerate decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive Domestic Dealer Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBAIC Motor runs over 1,200 4S stores (Sales, Service, Spare parts, Survey) across Tier 1–4 Chinese cities, giving customers showroom access and certified maintenance within an average 30 km radius; in 2024 these stores contributed roughly 38% of BAIC’s aftersales revenue (¥14.2 billion). The company rebalanced outlets in 2023–24, closing 3% low-performing sites and opening 6% in growing Tier 3–4 markets to boost service efficiency and regional penetration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Joint Venture Manufacturing Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBAIC Motor runs joint-venture manufacturing hubs in Beijing, Fujian and other provinces, using state-of-the-art plants that helped lift production capacity to about 1.1 million vehicles in 2024; hubs sit beside major logistics corridors and ports, cutting finished-vehicle transit times by ~20% and export costs by ~12% versus inland plants; supplier proximity trims parts lead time to under 48 hours for key components, lowering inventory costs and improving factory OEE.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpansion into International Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBy end-2025 BAIC Motor exported over 110,000 vehicles to emerging markets in Southeast Asia, the Middle East, and Latin America, lifting overseas sales to about 14% of group volume and generating roughly RMB 6.2 billion in revenue from exports.\u003c\/p\u003e\n\u003cp\u003eThe company uses local distributors plus 12 established overseas sales branches (opened 2019–2024) to tailor pricing, compliance, and aftersales, reducing time-to-market by ~25% versus third-party entry.\u003c\/p\u003e\n\u003cp\u003eInternational expansion is a core growth pillar to offset domestic saturation—management targets 20% of total sales from overseas by 2028, implying CAGR ~18% from 2025 levels.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Sales and O2O Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBAIC uses an Online-to-Offline (O2O) model: customers browse models, book test drives, and place deposits via BAIC’s website and mobile app, with transactions synced to dealerships for final handover and servicing.\u003c\/p\u003e\n\u003cp\u003eThis hybrid channel targets younger buyers; BAIC reported a 28% year-on-year rise in online leads in 2024 and that online-originated sales made up ~22% of retail deliveries in 2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eIntegrated web\/app to dealer CRM\u003c\/li\u003e\n\u003cli\u003e28% YoY growth in online leads (2024)\u003c\/li\u003e\n\u003cli\u003e~22% of retail deliveries from online origins (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Fleet and Corporate Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBAIC Motor maintains dedicated B2B channels for government procurement, taxi fleets, and ride-hailing corporate clients, which drove roughly 42% of its NEV deliveries in 2024 (about 120,000 units) and helped meet municipal emission quotas in Beijing and Shenzhen.\u003c\/p\u003e\n\u003cp\u003eSecuring large-scale contracts stabilizes production runs and revenue—BAIC reported NEV fleet sales of CNY 9.8 billion in 2024—while boosting public visibility through branded taxis and ride-hail vehicles.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e42% of 2024 NEV deliveries (~120,000 units)\u003c\/li\u003e\n\u003cli\u003eCNY 9.8 billion NEV fleet revenue in 2024\u003c\/li\u003e\n\u003cli\u003eFocus cities: Beijing, Shenzhen—strict emission quotas\u003c\/li\u003e\n\u003cli\u003eDrives steady production and public-sector visibility\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBAIC: 1.1M Capacity, 1,200+ Stores, 22% O2O Sales—42% NEV Fleet Powering CNY9.8B\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBAIC’s Place mixes 1,200+ 4S stores (30 km avg. reach) and JV plants (1.1M cap., 2024) with O2O sales (22% of retail, 28% YoY leads, 2024), 12 overseas branches and distributors (14% of volume from exports in 2025), and B2B fleet channels (42% of NEV deliveries; CNY 9.8B fleet revenue, 2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e4S stores\u003c\/td\u003e\n\u003ctd\u003e1,200+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduction cap (2024)\u003c\/td\u003e\n\u003ctd\u003e1.1M vehicles\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOnline-origin retail (2024)\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOnline leads YoY (2024)\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eExports (2025)\u003c\/td\u003e\n\u003ctd\u003e14% volume \/ 110,000 units\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNEV fleet share (2024)\u003c\/td\u003e\n\u003ctd\u003e42% (~120,000 units)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNEV fleet revenue (2024)\u003c\/td\u003e\n\u003ctd\u003eCNY 9.8B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eBAIC Motor 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual BAIC Motor 4P's Marketing Mix analysis you’ll receive instantly after purchase—no surprises. This is the same ready-made, editable document you'll download immediately after checkout and use right away. You’re viewing the exact, full-version file included in your order, fully complete and ready for application. Buy with confidence—the file shown is the final product you’ll own.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751183462777,"sku":"baicmotor-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/baicmotor-marketing-mix.png?v=1772228618","url":"https:\/\/matrixbcg.com\/products\/baicmotor-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}