{"product_id":"aviatnetworks-marketing-mix","title":"Aviat Networks Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to a Strategic 4Ps Breakdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eAnalyze Aviat Networks’ Product, Price, Place, and Promotion mix to see how its network solutions, tiered pricing, channel partnerships, and targeted B2B communications create competitive advantage—get the full editable 4Ps report for actionable insights, data-driven examples, and presentation-ready slides.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Capacity Microwave Radios\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAviat Networks WTM 4000 series serves as the flagship high-capacity microwave platform for 5G and LTE backhaul, delivering multi-gigabit throughput (up to 10 Gbps aggregated) and targeting tier-1 global service providers.\u003c\/p\u003e\n\u003cp\u003eEngineered for high reliability in extreme environments, field MTBF (mean time between failures) exceeds 120,000 hours and availability surpasses 99.999% in operator deployments.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 the units include advanced interference cancellation and spectral efficiency features, improving spectral efficiency by ~30% and reducing required spectrum costs per Gbps by roughly 25% in live trials.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSoftware-Defined Networking Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eProVision Plus by Aviat Networks is a software-defined networking solution that automates and monitors complex wireless networks, cutting operational hours by up to 35% in field trials (2024). It offers single-pane-of-glass multi-vendor management, lowering OPEX and vendor lock-in risk, and supports 24\/7 orchestration across 1,000+ sites in typical regional deployments. The platform uses predictive analytics and AI to detect faults with 92% accuracy, reducing mean time to repair by 40%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAviatCloud Services and SaaS\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAviatCloud shifts Aviat Networks toward recurring revenue with SaaS tools for network design and optimization, targeting 20–30% ARR growth reported in FY2024 and reducing hardware dependency.\u003c\/p\u003e\n\u003cp\u003eThe cloud tools let engineers plan microwave links using real-time topographical data and GIS layers, improving link-availability estimates by up to 15% per Aviat case studies.\u003c\/p\u003e\n\u003cp\u003eThe digital ecosystem streamlines lifecycle management—from deployment to maintenance—cutting field visit frequency by ~25% and lowering OPEX for operators.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrivate LTE and 5G Specialized Hardware\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAviat Networks makes private LTE and 5G radio gear for public safety, energy, and transport, meeting strict security and sub-20 ms latency needs for mission-critical apps where public networks fail.\u003c\/p\u003e\n\u003cp\u003eBy 2025 devices include integrated routing, cutting remote-site hardware by ~30%, lowering OPEX and capex; private-network wins grew 18% YoY in 2024, 52% of service revenue tied to verticals.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTargets: public safety, energy, transportation\u003c\/li\u003e\n\u003cli\u003eLatency: sub-20 ms\u003c\/li\u003e\n\u003cli\u003eIntegrated routing: ~30% smaller footprint\u003c\/li\u003e\n\u003cli\u003e2024 growth: +18% YoY; 52% service revenue from verticals\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTurnkey Professional Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAviat Networks offers turnkey professional services—site acquisition, installation, and network optimization—so customers get an end-to-end communication system, not just hardware.\u003c\/p\u003e\n\u003cp\u003eThis approach helps rural broadband providers and small municipalities bridge technical gaps; Aviat reported services growth of ~12% in 2024, supporting deployments that cut time-to-service by ~30% in pilot projects.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEnd-to-end delivery: site to optimization\u003c\/li\u003e\n\u003cli\u003e12% services revenue growth in 2024\u003c\/li\u003e\n\u003cli\u003e~30% faster deployment in pilots\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAviat: High‑throughput WTM4000, AI‑driven ProVision, AviatCloud \u0026amp; private 5G growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAviat's product mix centers on WTM 4000 microwave (up to 10 Gbps, 99.999% availability, MTBF \u0026gt;120,000h), ProVision Plus SDN (92% fault-detect accuracy, −40% MTTR), AviatCloud SaaS (20–30% ARR growth FY2024), private LTE\/5G (sub‑20 ms, 18% YoY wins 2024) and turnkey services (12% services growth 2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024–2025 data\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eWTM 4000\u003c\/td\u003e\n\u003ctd\u003eThroughput \/ availability\u003c\/td\u003e\n\u003ctd\u003eUp to 10 Gbps \/ 99.999%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProVision Plus\u003c\/td\u003e\n\u003ctd\u003eFault detection \/ MTTR\u003c\/td\u003e\n\u003ctd\u003e92% \/ −40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAviatCloud\u003c\/td\u003e\n\u003ctd\u003eARR growth\u003c\/td\u003e\n\u003ctd\u003e20–30% FY2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate LTE\/5G\u003c\/td\u003e\n\u003ctd\u003eLatency \/ verticals revenue\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;20 ms \/ 52% service rev\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eServices\u003c\/td\u003e\n\u003ctd\u003eRevenue growth\u003c\/td\u003e\n\u003ctd\u003e+12% 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Aviat Networks’ Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a clear breakdown of the company’s market positioning and competitive context, with real examples and strategic implications ready to repurpose for reports or presentations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Aviat Networks' 4P's into a concise, leadership-ready snapshot that clarifies product, price, place and promotion strategies to speed decision-making and align cross-functional teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Global Sales Force\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAviat Networks uses a highly technical direct sales force to manage large mobile operators and government accounts, closing ~70% of its enterprise revenue via direct channels in 2024 (SEC filings). \u003c\/p\u003e\n\u003cp\u003eThis channel negotiates complex, multi-year infrastructure contracts—often $2–50M each—with bespoke engineering specs and SLA terms. \u003c\/p\u003e\n\u003cp\u003eLocal teams in 12 key markets cut average response time to 48 hours for priority clients, supporting 40% repeat contract rate. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAuthorized Channel Partner Program\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Authorized Channel Partner Program uses 120+ value-added resellers and 60 distributors to reach mid-market customers and niche industries, delivering local support and integration that cuts Aviat Networks’ internal overhead by an estimated 18% in go-to-market costs; partners drove ~42% of 2024 revenue (~$112M of $268M) and are key to penetrating rural broadband and private networks across North America and EMEA, where partner-led deals grew 27% YoY in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAviat Store E-commerce Platform\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe Aviat Store is a streamlined e-commerce marketplace where customers buy standardized radio parts and software licences (licenses) directly, cutting order time to 1–2 days for stocked SKUs. In 2024 the platform processed ~18% of replacement-part revenue, freeing sales reps to pursue larger projects; average order value for Store purchases was about $620, with repeat-buy rate near 38%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Support and Logistics Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpaviat networks keeps logistics centers and repair facilities in north america emea apac to cut lead times for equipment delivery supporting service-level agreements that mandate rapid hardware replacement mission-critical networks.\u003e\n\u003cpby locating inventory near major customer clusters aviat slashed international shipping costs by an estimated and improved on-time replacement rates to about in optimizing working capital supply-chain resilience.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e3 continental hubs: North America, EMEA, APAC\u003c\/li\u003e\n\u003cli\u003e98% on-time replacement rate (2024)\u003c\/li\u003e\n\u003cli\u003e~12% reduction in global shipping costs\u003c\/li\u003e\n\u003cli\u003eReduces lead time for critical parts delivery\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pby\u003e\u003c\/paviat\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Alliances with System Integrators\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCollaboration with global system integrators lets Aviat Networks win placement in third-party managed digital transformation projects, so its microwave links are bundled into wider IT and telecom builds for corporate and government clients.\u003c\/p\u003e\n\u003cp\u003eThis placement drives early-spec inclusion in multi-year RFPs; in 2024 system integrator-led deals accounted for an estimated 18% of vendor RFQs in enterprise telecom projects, boosting Aviat’s pipeline visibility and contract win probability.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eBundles microwave with IT\/telecom for large clients\u003c\/li\u003e\n\u003cli\u003eEarly-design inclusion raises win rates\u003c\/li\u003e\n\u003cli\u003e~18% of 2024 enterprise RFQs came via integrators\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAviat: 70% direct sales, $112M partner revenue, 98% on-time replacements\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAviat sells via direct enterprise sales (~70% of 2024 revenue), 120+ channel partners (42% of 2024 revenue, ~$112M), and an e-commerce Aviat Store (18% of replacement-part revenue); three continental hubs (NA, EMEA, APAC) support 98% on-time replacement and ~12% lower shipping costs in 2024, while SI partnerships drove ~18% of enterprise RFQs. \u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDirect channel % rev\u003c\/td\u003e\n\u003ctd\u003e~70%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePartner-driven rev\u003c\/td\u003e\n\u003ctd\u003e~42% ($112M)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAviat Store share (parts)\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-time replacement\u003c\/td\u003e\n\u003ctd\u003e98%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eShipping cost reduction\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSI RFQ share\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eAviat Networks 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Aviat Networks 4P's Marketing Mix analysis you’ll receive instantly after purchase—fully complete and ready to use with pricing, product, place, and promotion insights tailored to Aviat Networks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750445756793,"sku":"aviatnetworks-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/aviatnetworks-marketing-mix.png?v=1772224997","url":"https:\/\/matrixbcg.com\/products\/aviatnetworks-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}