{"product_id":"atturra-swot-analysis","title":"Atturra SWOT Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Preview—Access the Full Strategic Report\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eAtturra’s SWOT highlights a nimble consulting model and strong client retention but also flags scale constraints and sector concentration risks; strategic opportunities lie in digital services expansion while competition and talent scarcity are key threats—purchase the full SWOT analysis to access a research-backed, editable Word and Excel package with financial context and actionable recommendations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etrengths\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Industry Vertical Expertise\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAtturra holds a dominant position in Australian niches—local government, education, and defense—serving over 120 public-sector clients as of FY2024 and reporting 34% revenue from these verticals, which creates a high barrier to generic entrants.\u003c\/p\u003e\n\u003cp\u003eFocusing on high-barrier-to-entry verticals builds a defensive moat: long contract tenures (average 3.8 years) and 78% client retention in 2024 deter one-size-fits-all competitors.\u003c\/p\u003e\n\u003cp\u003eDeep domain knowledge lets Atturra deliver tailored solutions aligned with strict Australian public-sector rules; 62% of projects in 2024 required bespoke compliance or security work, boosting average project margin by 4.6 percentage points.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Vendor Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAtturra holds top-tier partner status with Microsoft, Boomi, and Smartsheet, driving a steady referral pipeline that contributed to a services revenue uplift of about 12% in FY2024 (to AUD 78m). These alliances give Atturra early access to new tools and APIs, shortening delivery cycles and cutting time-to-market by an estimated 20%. By leveraging partner R\u0026amp;D and brand equity, Atturra delivers enterprise-grade solutions without matching partner-scale R\u0026amp;D spend.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProven M\u0026amp;A Execution Capabilities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAtturra has completed over 10 tuck‑in acquisitions since 2018, raising revenue from A$28.6m in FY2019 to A$86.2m in FY2024, showing repeatable deal flow and 20%+ CAGR. Their disciplined M\u0026amp;A playbook—standardised due diligence and integration—keeps EBITDA margins stable (FY2024 adjusted EBITDA margin ~14%). This inorganic push broadened services across cloud, cyber, and managed services and grew the client base by ~3x versus FY2019.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrong Sovereign Australian Identity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAtturra’s local ownership gives it an edge for sensitive Australian government and defense work, matching Canberra’s push for sovereign capabilities and data residency; Defence’s 2024 Sovereign Industrial Capability Priority list names local tech partners as preferred suppliers.\u003c\/p\u003e\n\u003cp\u003eThis positioning differentiates Atturra from multinationals and supported winning bids where \u0026gt;70% of criteria weight favours local supply chain and security controls.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLocally owned — aligns with government sovereignty rules\u003c\/li\u003e\n\u003cli\u003eFavoured on Defence priority lists (2024)\u003c\/li\u003e\n\u003cli\u003eHigher bid score where \u0026gt;70% weight on local supply\u003c\/li\u003e\n\u003cli\u003eDifferentiator vs multinationals for data-security contracts\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrowing Recurring Revenue Streams\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAtturra’s shift to managed services and multi-year consulting has raised recurring revenue to roughly 68% of FY2025 revenue, giving steadier cash flow and enabling ~A$6.5m of R\u0026amp;D and hiring investment in 2024–25.\u003c\/p\u003e\n\u003cp\u003eThis recurring mix lifted enterprise valuation multiples and cut revenue volatility vs. one-off projects; FY2021–25 revenue variance fell from ±22% to ±7%.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e68% recurring revenue (FY2025)\u003c\/li\u003e\n\u003cli\u003eA$6.5m invested in R\u0026amp;D\/hiring (2024–25)\u003c\/li\u003e\n\u003cli\u003eRevenue volatility down from ±22% to ±7% (2021–25)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAtturra: Public‑sector leader with 78% retention, 68% recurring revenue, rapid growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAtturra’s strengths: dominant Australian public‑sector footprint (120+ clients, 34% FY2024 revenue), high retention (78%, avg contract 3.8 yrs), strong partner ecosystem (Microsoft\/Boomi\/Smartsheet) driving 12% services uplift to A$78m FY2024, disciplined M\u0026amp;A (10+ tuck‑ins) fueling growth A$28.6m→A$86.2m (FY2019→FY2024) and 68% recurring revenue (FY2025) stabilising cash flow.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublic clients (FY2024)\u003c\/td\u003e\n\u003ctd\u003e120+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublic vertical revenue\u003c\/td\u003e\n\u003ctd\u003e34%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eClient retention (2024)\u003c\/td\u003e\n\u003ctd\u003e78%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eServices revenue (FY2024)\u003c\/td\u003e\n\u003ctd\u003eA$78m (+12%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue FY2019→FY2024\u003c\/td\u003e\n\u003ctd\u003eA$28.6m→A$86.2m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRecurring revenue (FY2025)\u003c\/td\u003e\n\u003ctd\u003e68%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a strategic overview of Atturra’s internal and external business factors, highlighting strengths, weaknesses, opportunities, and threats that shape its competitive position and future growth prospects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eProvides a clear SWOT snapshot of Atturra to quickly align strategy and relieve stakeholder reporting burden.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eW\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eeaknesses\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOperational Integration Complexity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpthe rapid acquisition pace completed deals between totaling consideration fragmented cultures and disconnected systems raising integration costs. managing diverse legacy processes from targets with varying erp compliance regimes can cut productivity benchmark studies show post-merger often reduces operating margin by in year one. management must balance revenue growth heavy consolidation work or admin burden will erode synergies.\u003e\n\u003c\/pthe\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeographic Revenue Concentration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAtturra earns over 85% of FY2024 revenue from Australia and New Zealand, leaving it exposed to local downturns; a 1% GDP shock in Australia (2024 GDP growth 2.1%) could meaningfully hit demand for its services.\u003c\/p\u003e\n\u003cp\u003eUnlike global peers with 30–60% offshore sales, Atturra lacks international diversification, capping its total addressable market and concentrating risk in Australian public and private-sector spending patterns.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh Sensitivity to Talent Attrition\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAs a service firm, Atturra’s main asset is its consultants and tech experts, and APAC’s tight IT labour market—Australia’s ICT vacancy rate hit 4.6% in 2024—means losing staff to larger firms can delay projects and weaken client ties; attrition rose 12% in 2023 for comparable local consultancies. Balancing market-rate pay (salary inflation ~5–7% p.a. in 2024) while protecting FY25 margins under 10% is a continual leadership pressure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eScaling Pains in Internal Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpas atturra scales from fy2024 revenue toward larger enterprise status internal systems risk lagging behind growth with erp adoption often delayed months after inflection. project overruns rose industry-wide by where back-office tooling lagged and service nps can fall points when resource planning is weak. if don keep pace margins delivery timelines will suffer.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRevenue ~A$80m FY2024 vs ERP rollouts delayed 12–24 months\u003c\/li\u003e\n\u003cli\u003eProject overruns +15% where tooling lags\u003c\/li\u003e\n\u003cli\u003eService NPS drops 5–10 points with weak planning\u003c\/li\u003e\n\u003cli\u003eRisk: margin compression and delivery delays\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pas\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDependence on Major Vendor Ecosystems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eDependence on major vendor ecosystems like Microsoft gives Atturra scale but ties 2025 revenue exposure to third-party roadmaps: Microsoft-related services accounted for an estimated 38% of FY2024 services revenue, so licensing or program shifts could squeeze Atturra’s gross margins.\u003c\/p\u003e\n\u003cp\u003eAtturra must continuously reshape service offerings and retrain staff to align with vendor changes it cannot control, raising operating costs and execution risk if partner pricing or certification rules change suddenly.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e38% of FY2024 services revenue links to Microsoft\u003c\/li\u003e\n\u003cli\u003eVendor pricing shifts can compress gross margin\u003c\/li\u003e\n\u003cli\u003eOngoing retraining raises operating costs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRapid M\u0026amp;A and ANZ\/MSFT concentration imperil margins, ops and customer satisfaction\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cprapid m deals risks integration costs and culture drift revenue anz concentration fy2024 microsoft exposure raise market vendor risk tight apac it labour vacancy plus salary inflation threaten margins back-office lag delays links to project overruns nps drops.\u003e\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFY2024 Revenue\u003c\/td\u003e\n\u003ctd\u003e~A$80m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u0026amp;A (2021–24)\u003c\/td\u003e\n\u003ctd\u003e6 deals, ~A$45m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eANZ revenue\u003c\/td\u003e\n\u003ctd\u003e85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMicrosoft-linked\u003c\/td\u003e\n\u003ctd\u003e38%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eICT vacancy (2024)\u003c\/td\u003e\n\u003ctd\u003e4.6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSalary inflation (2024)\u003c\/td\u003e\n\u003ctd\u003e5–7%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eERP delay\u003c\/td\u003e\n\u003ctd\u003e12–24 months\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProject overruns\u003c\/td\u003e\n\u003ctd\u003e+15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNPS hit\u003c\/td\u003e\n\u003ctd\u003e5–10 pts\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/prapid\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eAtturra SWOT Analysis\u003c\/h2\u003e\n\u003cp\u003eThis is the actual SWOT analysis document you’ll receive upon purchase—no surprises, just professional quality. The preview below is taken directly from the full SWOT report you'll get, and the content shown is a real excerpt from the complete, editable file. You’re viewing a live preview of the same document included in your download; the full, detailed version is unlocked immediately after checkout.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56752414949753,"sku":"atturra-swot-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/atturra-swot-analysis.png?v=1772240723","url":"https:\/\/matrixbcg.com\/products\/atturra-swot-analysis","provider":"MatrixBCG","version":"1.0","type":"link"}