{"product_id":"atos-marketing-mix","title":"Atos Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Atos aligns its Product, Price, Place, and Promotion to compete in IT services and digital transformation—this snapshot highlights strengths, channel tactics, and pricing levers; get the full 4Ps report in an editable, presentation-ready format to save hours of research and apply insights directly to strategy or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEviden Digital and Cloud Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAtos uses its Eviden Digital and Cloud Services to drive cloud transformation and data-led services, emphasizing application modernization and integrating generative AI into workflows; Eviden generated about €1.9bn revenue in 2024 and is targeted to exceed €2.2bn by end-2025 as demand for intelligent automation rises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Cybersecurity Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAtos Advanced Cybersecurity Solutions delivers end-to-end services—identity management and real-time threat intelligence—from 20+ specialized global operations centers, protecting critical infrastructure and sensitive data across regulated sectors (energy, healthcare, finance). The segment grew ~18% in 2024, driven by a €520m security backlog and rising demand as global cyber incidents rose 38% year-over-year in 2024 per ENISA. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Performance Computing Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAtos builds BullSequana supercomputers for research and industrial simulations, delivering petascale-to-exascale performance and citing \u0026gt;200 petaflop cumulative deployments by 2024 and energy-efficiency gains of ~20% vs prior generations.\u003c\/p\u003e\n\u003cp\u003eThese systems target clients needing massive data throughput—weather forecasting, genomics, CFD—and support nodes with \u0026gt;10,000 GPUs or accelerators and up to 10 MW power envelopes.\u003c\/p\u003e\n\u003cp\u003eAtos positions BullSequana to preserve European tech sovereignty, citing partnerships in EU exascale projects and contracts worth \u0026gt;€400m across 2022–2025 to secure local supply chains.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTech Foundations Infrastructure Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTech Foundations Infrastructure Services delivers managed data center, digital workplace, and network management for large enterprises, focusing on optimizing legacy IT and enabling phased migration to agile architectures.\u003c\/p\u003e\n\u003cp\u003eAs of 2025 Atos reported infrastructure services revenue of ~2.1 billion euros, with a 5% operating margin in this stable segment; efficiency gains and uptime SLAs drive predictable cash flows.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eCore: data centers, digital workplace, networks\u003c\/li\u003e\n\u003cli\u003eValue: efficiency, reliability, phased modernization\u003c\/li\u003e\n\u003cli\u003e2025 revenue: ~2.1B EUR; operating margin ~5%\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSovereign Cloud and Edge Computing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAtos’ Sovereign Cloud and Edge Computing portfolio delivers localized cloud regions ensuring data residency and GDPR compliance, supporting 48% of EU public-sector cloud tenders in 2024.\u003c\/p\u003e\n\u003cp\u003eIntegrated edge capabilities enable real-time processing for IoT and industry 4.0, reducing latency by up to 60% for manufacturing telemetry as of Dec 2025.\u003c\/p\u003e\n\u003cp\u003eThis targets rising demand for secure, autonomous digital environments, with sovereign cloud market projected at €12.3B in Europe by 2025.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLocalized cloud: GDPR, data residency\u003c\/li\u003e\n\u003cli\u003eEdge: real-time IoT, -60% latency\u003c\/li\u003e\n\u003cli\u003eMarket: €12.3B EU sovereign cloud by 2025\u003c\/li\u003e\n\u003cli\u003ePublic tenders: 48% EU share (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAtos: Eviden growth,Cybersecurity surge,BullSequana wins \u0026amp; Sovereign Cloud dominance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAtos products span Eviden cloud\/data services (€1.9bn 2024; \u0026gt;€2.2bn target 2025), Advanced Cybersecurity (≈18% growth 2024; €520m backlog), BullSequana HPC (\u0026gt;200 PF deployments; \u0026gt;€400m contracts 2022–25), Infrastructure Services (€2.1bn 2025; 5% margin), Sovereign Cloud (48% EU public tenders 2024; €12.3bn EU market 2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024\/2025 data\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEviden\u003c\/td\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e€1.9bn (2024); \u0026gt;€2.2bn target (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCybersecurity\u003c\/td\u003e\n\u003ctd\u003eGrowth\/backlog\u003c\/td\u003e\n\u003ctd\u003e~18% growth (2024); €520m backlog\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBullSequana\u003c\/td\u003e\n\u003ctd\u003eDeployments\/contracts\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;200 PF; \u0026gt;€400m contracts (2022–25)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInfra Services\u003c\/td\u003e\n\u003ctd\u003eRevenue\/margin\u003c\/td\u003e\n\u003ctd\u003e€2.1bn (2025); 5% margin\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSovereign Cloud\u003c\/td\u003e\n\u003ctd\u003eMarket\/tenders\u003c\/td\u003e\n\u003ctd\u003e€12.3bn EU market (2025); 48% EU tenders (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a company-specific deep dive into Atos’s Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a complete breakdown of the firm’s marketing positioning grounded in real practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Atos’ 4P marketing analysis into a concise, leadership-ready snapshot that clarifies product, price, place and promotion strategies for quick decision-making and cross-functional alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Delivery Center Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAtos runs ~50 global delivery centers across India, Poland, Mexico, and the Philippines, enabling 24\/7 technical support and covering ~95% of client time zones; this offshore\/nearshore footprint cut delivery costs by ~20% in 2024 versus onshore-only models. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Regional Headquarters\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAtos maintains strategic regional headquarters across Europe, North America, and Asia-Pacific, with 2024 revenue split roughly 62% EMEA, 25% AMERICAS, 13% APAC, keeping teams close to clients.\u003c\/p\u003e\n\u003cp\u003eThese hubs serve as centers for sales, executive consulting, and account management, supporting major contracts like the 2023 €2.5bn public sector framework in Europe.\u003c\/p\u003e\n\u003cp\u003eLocal leadership reduces regulatory and cultural friction, shortening deal cycles by an estimated 15% versus centralized peers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHyperscaler Partner Ecosystems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAtos distributes services via deep integrations with AWS, Microsoft Azure, and Google Cloud, tapping hyperscaler marketplaces that collectively held ~67% of global cloud IaaS\/PaaS revenue in 2024 (Gartner, Dec 2024).\u003c\/p\u003e\n\u003cp\u003eThis partnership model reaches enterprises already embedded in those ecosystems, shortening sales cycles and lowering onboarding times by an estimated 20–30% in recent deals.\u003c\/p\u003e\n\u003cp\u003eBy using hyperscalers’ global regions and autoscaling, Atos delivers rapidly scalable solutions for multi‑country deployments, supporting contracts over €50M signed through cloud channels in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Enterprise Sales Force\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAtos uses a dedicated direct enterprise sales force to build long-term strategic ties with multinational clients, securing bespoke digital transformation and infrastructure deals worth typically €20–200M and averaging multi-year terms of 3–7 years (FY2024 large-contract pipeline ~€1.2bn).\u003c\/p\u003e\n\u003cp\u003eThis channel handles complex negotiations, aligns solutions to C-suite goals, and drove ~55% of Atos reported large-contract revenue in 2024, shortening procurement cycles by an average of 22% versus indirect routes.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFocus: multinational, C-suite engagement\u003c\/li\u003e\n\u003cli\u003eDeal size: €20–200M; pipeline €1.2bn (FY2024)\u003c\/li\u003e\n\u003cli\u003eContract length: 3–7 years\u003c\/li\u003e\n\u003cli\u003eRevenue share: ~55% from large contracts (2024)\u003c\/li\u003e\n\u003cli\u003eProcurement time: −22% vs indirect\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Marketplace Presence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAtos offers many software-defined services and security tools via digital marketplaces, enabling rapid procurement and deployment and reducing time-to-value to days instead of months; in 2024 Atos reported a 12% rise in cloud services bookings partly driven by marketplace channels.\u003c\/p\u003e\n\u003cp\u003eThis agile distribution complements Atos’s traditional high-touch sales for large infrastructure deals, catering to clients needing standardized, immediate solutions while preserving custom consulting pipelines.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFaster delivery: days vs months\u003c\/li\u003e\n\u003cli\u003e2024 cloud bookings +12%\u003c\/li\u003e\n\u003cli\u003eSupports standardized, immediate needs\u003c\/li\u003e\n\u003cli\u003eCoexists with high-touch enterprise sales\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAtos: 50 global centers cut costs 20%, fuel €1.2B pipeline and +12% cloud growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAtos uses ~50 delivery centers (India, Poland, Mexico, Philippines) plus regional HQs (EMEA 62%, AMERICAS 25%, APAC 13% of 2024 revenue) to enable 24\/7 coverage, cut delivery costs ~20%, shorten deal cycles ~15%, and support large contracts (€20–200M; FY2024 pipeline €1.2bn). Marketplace and hyperscaler channels drove +12% cloud bookings in 2024 and accelerated time-to-value to days.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDelivery centers\u003c\/td\u003e\n\u003ctd\u003e~50\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue by region\u003c\/td\u003e\n\u003ctd\u003eEMEA 62% \/ AMER 25% \/ APAC 13%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCost reduction vs onshore\u003c\/td\u003e\n\u003ctd\u003e~20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLarge-contract pipeline\u003c\/td\u003e\n\u003ctd\u003e€1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCloud bookings growth\u003c\/td\u003e\n\u003ctd\u003e+12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You Preview Is What You Download\u003c\/span\u003e\u003cbr\u003eAtos 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Atos 4P's Marketing Mix Analysis you’ll receive instantly after purchase—fully complete, editable, and ready for immediate use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750107787641,"sku":"atos-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/atos-marketing-mix.png?v=1772222158","url":"https:\/\/matrixbcg.com\/products\/atos-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}