{"product_id":"asics-five-forces-analysis","title":"Asics Porter's Five Forces Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eA Must-Have Tool for Decision-Makers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eAsics faces moderate rivalry from global sportswear giants, niche athletic brands, and direct-to-consumer newcomers, while supplier leverage and manufacturing scale temper margins.\u003c\/p\u003e\n\u003cp\u003eBrand loyalty and specialty retail partnerships reduce buyer power, but digital disruption and fast-fashion substitutes heighten threat levels.\u003c\/p\u003e\n\u003cp\u003eThis brief snapshot only scratches the surface. Unlock the full Porter's Five Forces Analysis to explore Asics’s competitive dynamics, market pressures, and strategic advantages in detail.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003euppliers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentration of specialized material providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eASICS depends on a small set of specialized chemical and textile suppliers for GEL cushioning and other high-performance materials, creating supplier concentration; by 2025 roughly 60–70% of critical polymer and foam components came from top-tier vendors, giving them pricing power and capacity priority.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLabor costs in Southeast Asian manufacturing hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eASICS outsources most production to Vietnam, Indonesia, and China, where average manufacturing wages rose 6–9% in 2024; Vietnam hourly factory pay reached about $3.50 in 2024, boosting supplier leverage.\u003c\/p\u003e\n\u003cp\u003eStricter 2023–25 labor rules and audits raised compliance costs by an estimated 4–7% for large OEMs, so ASICS faces higher unit costs versus 2022 benchmarks.\u003c\/p\u003e\n\u003cp\u003eTo meet 2026 volume targets (projected 15% sales growth), ASICS must weigh paying premiums to secure capacity against shifting some orders or automating to control margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eShift toward sustainable and recycled raw materials\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBy end-2025 industry targets push recycled polyester and bio-based foams demand up ~40% vs 2022; certified recycled polyester supply is concentrated among ~6 major suppliers, giving them pricing power and allocation leverage.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProprietary technology integration requirements\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eASICS partners with engineering firms for cushioning and stability tech, creating dependency on suppliers' IP and specialized machinery; ASICS held ~1,300 active patents worldwide as of 2025, yet cannot fully substitute certain manufacturers with niche equipment.\u003c\/p\u003e\n\u003cp\u003eManufacturers' leverage rises in long-term contracts—supplier concentration and capex for tooling increase switching costs; in 2024 ASICS spent ~¥25.6bn (JPY) on R\u0026amp;D and product development, underscoring reliance on external tech.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~1,300 active ASICS patents (2025)\u003c\/li\u003e\n\u003cli\u003e¥25.6bn R\u0026amp;D spend (2024)\u003c\/li\u003e\n\u003cli\u003eHigh switching costs due to specialized tooling\u003c\/li\u003e\n\u003cli\u003eSupplier IP\/machinery strengthens bargaining power\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeopolitical stability and sourcing diversification\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGlobal supply shocks through 2022–2025 pushed ASICS to expand suppliers by ~28% and shift 18% of volume from China to Southeast Asia and Mexico to 2026, reducing single-country exposure.\u003c\/p\u003e\n\u003cp\u003eSuppliers in stable hubs (Japan, Vietnam, Mexico) now charge 6–12% premiums for guaranteed lead times; ASICS absorbs or passes part to retailers to protect sell-through.\u003c\/p\u003e\n\u003cp\u003eThat geographic move gives logistical-reliable suppliers more leverage, raising supplier-side bargaining power and increasing ASICS procurement costs and inventory buffer needs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSupplier base +28% through 2026\u003c\/li\u003e\n\u003cli\u003e18% volume reallocated from China\u003c\/li\u003e\n\u003cli\u003ePremiums 6–12% for stable hubs\u003c\/li\u003e\n\u003cli\u003eHigher procurement costs, larger inventory buffers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSuppliers wield power: concentrated polymers, recycled-PET bottleneck, rising premiums\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSuppliers hold moderate-to-high power: 60–70% of critical polymers from top vendors (2025), certified recycled polyester concentrated among ~6 suppliers, and guaranteed-lead-time premiums of 6–12% raise costs; ASICS shifted 18% volume from China and grew supplier base +28% to 2026 but still faces high switching costs from specialized tooling and supplier IP.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (year)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCritical polymer share by top suppliers\u003c\/td\u003e\n\u003ctd\u003e60–70% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRecycled polyester supplier concentration\u003c\/td\u003e\n\u003ctd\u003e~6 suppliers (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead-time premium\u003c\/td\u003e\n\u003ctd\u003e6–12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSupplier base change\u003c\/td\u003e\n\u003ctd\u003e+28% (to 2026)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVolume reallocated from China\u003c\/td\u003e\n\u003ctd\u003e18% (to 2026)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eTailored exclusively for Asics, this Porter's Five Forces overview uncovers key competitive drivers, supplier and buyer influence on pricing and profitability, barriers deterring new entrants, and substitutes or disruptive threats shaping its market position.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eConcise Porter's Five Forces snapshot for Asics—quickly gauge competitive pressures and strategic levers to relieve pain points in sourcing, pricing, and market entry.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLow switching costs for individual consumers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eIndividual buyers face low switching costs in athletic footwear, moving from ASICS to Brooks, Saucony, or New Balance with no financial penalty, so ASICS must sustain product innovation and brand engagement to drive repeat purchases.\u003c\/p\u003e\n\u003cp\u003eGlobal running-shoe churn rose to 18% in 2024, and ASICS reported a 3.5% decline in North America market share in 2023, showing price-free switching hurts loyalty.\u003c\/p\u003e\n\u003cp\u003eBy end-2025, loyalty hinges on measurable performance gains (drop, cushioning) and aesthetic trends, not passive brand habit, so ASICS needs targeted R\u0026amp;D and marketing to retain customers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInfluence of major retail distributors and wholesalers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLarge retailers like Foot Locker and specialty running stores remain key touchpoints, with Foot Locker reporting $8.6B net sales in FY2024 and controlling prime shelf space that lets them push brands via promotions and in-store displays.\u003c\/p\u003e\n\u003cp\u003eThese distributors extract leverage—demanding lower wholesale prices, exclusive colorways, or co-op marketing; ASICS allocated about $120M in 2024 trade promotion spend to retain placement.\u003c\/p\u003e\n\u003cp\u003eIf retailers shift to trending rivals (Nike, Adidas, HOKA), ASICS faces rapid inventory reallocation risk; Foot Locker’s quarterly assortments showed a 6–12% quarterly rotation toward higher-growth labels in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrice sensitivity in the lifestyle and apparel segments\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePrice sensitivity in ASICS lifestyle and apparel is high: by 2025, 60% of apparel shoppers surveyed said they compare prices across three+ platforms before buying, and CPI-driven inflation raised apparel price-checking by 12% year-over-year.\u003c\/p\u003e\n\u003cp\u003ePerformance runners still pay premiums for GEL and FlyteFoam tech, but SportStyle and apparel face margin pressure as ASICS competes with budget chains and fast-fashion brands offering similar styles at 20–40% lower prices.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAvailability of real-time product comparisons online\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBy late 2025, digital review platforms and influencers give consumers clear data on ASICS shoe durability and performance, and customers use this to demand accountability for perceived quality drops.\u003c\/p\u003e\n\u003cp\u003eThis transparency raises buyer power: 64% of sports-shoe buyers consult online reviews first (NPD Group, 2024), making it hard for ASICS to hide mediocre products with marketing alone.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e64% consult reviews first (NPD, 2024)\u003c\/li\u003e\n\u003cli\u003eInfluencer reach: top accounts drive ~12% sales lift in launches (2023–25)\u003c\/li\u003e\n\u003cli\u003eReal-time complaints amplify returns and warranty claims\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrowth of direct-to-consumer sales channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eASICS has expanded e-commerce and 120+ flagship stores globally by 2025 to reclaim margin from wholesalers and capture first-party data, cutting wholesale share of sales from roughly 60% in 2018 to an estimated ~42% in FY2024.\u003c\/p\u003e\n\u003cp\u003eThat shift lowers distributor power but raises individual customer power: shoppers now expect seamless, personalized mobile and app experiences; ASICS reported 35% YoY growth in digital sales in 2024.\u003c\/p\u003e\n\u003cp\u003eMissing digital service benchmarks risks rapid churn and LTV loss—benchmarks: \u0026lt;20s page load, 70% mobile conversion uplift with personalization, and reducing checkout abandonment from ~70% to \u0026lt;50%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e120+ flagship stores (2025)\u003c\/li\u003e\n\u003cli\u003eDigital sales +35% YoY (2024)\u003c\/li\u003e\n\u003cli\u003eWholesale share ≈42% FY2024\u003c\/li\u003e\n\u003cli\u003eKey metrics: \u0026lt;20s load, \u0026lt;50% abandonment\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eASICS shifts to digital R\u0026amp;D as buyers, reviews, and retailers squeeze margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBuyers hold high bargaining power: low switching costs, 64% consult reviews (NPD 2024), and 2024 running-shoe churn at 18% force ASICS to invest in product R\u0026amp;D and targeted marketing; retailers like Foot Locker ($8.6B FY2024) extract concessions, though ASICS cut wholesale share to ~42% (FY2024) while digital sales rose 35% YoY (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024–25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRunning-shoe churn\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReview consults\u003c\/td\u003e\n\u003ctd\u003e64%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFoot Locker sales\u003c\/td\u003e\n\u003ctd\u003e$8.6B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWholesale share\u003c\/td\u003e\n\u003ctd\u003e~42%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital sales growth\u003c\/td\u003e\n\u003ctd\u003e+35% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview Before You Purchase\u003c\/span\u003e\u003cbr\u003eAsics Porter's Five Forces Analysis\u003c\/h2\u003e\n\u003cp\u003eThis preview shows the exact Asics Porter's Five Forces analysis you'll receive immediately after purchase—no surprises, no placeholders. The document displayed is the same professionally written, fully formatted file ready for download and use the moment you buy. You’re viewing the final deliverable and will gain instant access to this identical document upon payment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56746844881273,"sku":"asics-five-forces-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/asics-five-forces-analysis.png?v=1772192410","url":"https:\/\/matrixbcg.com\/products\/asics-five-forces-analysis","provider":"MatrixBCG","version":"1.0","type":"link"}