{"product_id":"annaly-marketing-mix","title":"Annaly Capital Management Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Annaly Capital Management’s product positioning, yield-focused pricing, institutional distribution channels, and targeted investor communications combine to drive shareholder value—this preview only scratches the surface. Gain immediate access to a complete, editable 4Ps Marketing Mix Analysis with data-driven insights, presentation-ready slides, and actionable recommendations to streamline strategy, benchmarking, and client deliverables.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAgency Mortgage-Backed Securities Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAnnaly Capital Management’s core offering is a large portfolio of agency mortgage-backed securities (MBS) issued by GSEs like Fannie Mae and Freddie Mac, totaling roughly $50 billion in agency MBS as of Q4 2025, providing high liquidity and near-government credit safety; these securities support a defensive product that yields steady interest income, with portfolio yield around 4.5% and average duration near 3 years, appealing to income-focused investors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMortgage Servicing Rights Investments\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAnnaly holds mortgage servicing rights (MSRs) as a natural hedge: MSR values rise when rates climb and prepayment speeds fall, helping offset MBS duration losses; as of Q4 2025 Annaly reported MSRs of $1.1 billion, cushioning portfolio volatility and reducing book value swings by an estimated 120–180 basis points in rate shock scenarios. MSRs thus improve portfolio stability during fixed-income market stress.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResidential Credit Group Offerings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eResidential Credit Group investments target non-agency residential mortgage assets and credit-sensitive mortgage tranches, giving investors exposure to housing-market upside and wider credit spreads versus agency debt. As of Q4 2025 Annaly reported private-label RMBS and related securities making up roughly 12% of portfolio fair value, yielding about 7.2% versus 3.8% on agency MBS, aiming to lift total return through higher spreads and securitization income.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDividend Income Streams\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAnnaly Capital Management delivers a primary product of consistent, high-yielding quarterly cash dividends; as of Q4 2025 the company maintained a dividend yield near 12% on a $7.5B market cap, reflecting its income focus.\u003c\/p\u003e\n\u003cp\u003eAs a real estate investment trust (REIT), Annaly must distribute at least 90% of taxable income, making dividends the central value proposition for shareholders seeking steady cash flow.\u003c\/p\u003e\n\u003cp\u003eThis financial product targets income-oriented investors in a low-yield environment, offering quarterly payouts and historically higher yield than benchmark 10-year U.S. Treasury returns.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eQ4 2025 dividend yield ~12%\u003c\/li\u003e\n\u003cli\u003eMarket cap ~$7.5B (Q4 2025)\u003c\/li\u003e\n\u003cli\u003eREIT payout requirement ≥90% of taxable income\u003c\/li\u003e\n\u003cli\u003eTargets income-focused, low-yield environment investors\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCapital Preservation and Liquidity Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAnnaly offers a liquid equity instrument giving mortgage-market exposure without direct real estate ownership; as of Dec 31, 2025 Annaly (NLY) had a market cap ~7.8B and average daily volume ~25M shares, which limits slippage for large trades.\u003c\/p\u003e\n\u003cp\u003eThis liquidity and scale make the product a capital-preservation tool for portfolio managers needing quick reallocation and cash-like access while retaining mortgage yield exposure.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMarket cap ~7.8B (Dec 31, 2025)\u003c\/li\u003e\n\u003cli\u003eAvg daily volume ~25M shares\u003c\/li\u003e\n\u003cli\u003eLow slippage for institutional trades\u003c\/li\u003e\n\u003cli\u003eProvides mortgage yield without property risk\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAnnaly: $50B MBS-heavy REIT — ~12% dividend yield, liquid mortgage income play\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAnnaly’s product is a high-yield mortgage REIT portfolio: ~$50B agency MBS, 12% private RMBS, MSRs $1.1B, portfolio yield ~4.5%, dividend yield ~12% (Q4 2025), market cap ~$7.8B, avg vol ~25M shares—targeting income investors with liquid mortgage exposure and REIT payout requirement ≥90%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (Q4 2025)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAgency MBS\u003c\/td\u003e\n\u003ctd\u003e$50B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate RMBS\u003c\/td\u003e\n\u003ctd\u003e12% FV\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMSRs\u003c\/td\u003e\n\u003ctd\u003e$1.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePortfolio yield\u003c\/td\u003e\n\u003ctd\u003e4.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDividend yield\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarket cap\u003c\/td\u003e\n\u003ctd\u003e$7.8B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvg daily vol\u003c\/td\u003e\n\u003ctd\u003e25M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Annaly Capital Management’s Product, Price, Place, and Promotion strategies, using real practices and market context to show positioning, examples, and strategic implications for managers, consultants, and investors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Annaly Capital Management’s 4P marketing insights into a concise, at-a-glance brief that eases leadership review and speeds alignment across teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNew York Stock Exchange Listing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe primary venue for accessing Annaly Capital Management equity is the New York Stock Exchange, where it trades under ticker NLY; average daily volume was about 27.5 million shares in 2025 YTD (Jan–Dec 2025), boosting liquidity. The NYSE gives a regulated, transparent market price discovery mechanism and reporting standards, aiding fair trading across time zones. Listing on a major exchange exposes NLY to global investors—from retail accounts to sovereign wealth funds holding multi-billion dollar positions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Brokerage and Trading Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe company’s shares trade on all major digital brokerages—Robinhood, Fidelity, Schwab—and on professional terminals like Bloomberg and FactSet, making Annaly Capital Management (NLY) instantly tradable for retail and institutional investors; average daily volume was about 18.2 million shares in 2025 YTD through Jan 31, 2025. This wide digital placement boosts accessibility for self-directed investors and helps capture order flow across retail apps and pro platforms.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInstitutional Investment Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpa significant portion of annaly capital managements is placed through institutional channels such as pension funds mutual and etfs with holders owning about shares q4 these intermediaries form a secondary distribution layer that packages nly into diversified products for their clients. this placement taps large-scale pools prioritizing institutional-grade stability reporting supporting average daily volume roughly million in lowers retail volatility helps secure long-term funding given billion market cap at year-end\u003e\n\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Capital Markets and Repo Desks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpannaly funds portfolio via global wholesale repo markets using repurchase agreements with banks and primary dealers to finance roughly billion of assets under management as managing leverage short-term liquidity across a diversified lender base.\u003e\n\u003cpthis back-end distribution of credit supports scale and product delivery with repo balances fluctuating near billion seasonally enabling stable net interest margin rapid cash rotation for mortgage-backed security positions.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePrimary dealers and global banks: counterparty mix\u003c\/li\u003e\n\u003cli\u003eRepo balances: ~$40–45B (2025)\u003c\/li\u003e\n\u003cli\u003eAUM: ~$70.5B (2025)\u003c\/li\u003e\n\u003cli\u003eFunction: leverage, liquidity, product distribution\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthis\u003e\u003c\/pannaly\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCorporate Investor Relations Portal\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAnnaly Capital Management maintains a 24\/7 digital investor relations portal that centralizes quarterly filings, earnings presentations, and governance documents, supporting transparent stakeholder communication.\u003c\/p\u003e\n\u003cp\u003eThe hub published 2025 Q1 filings and a March 2025 earnings deck detailing NAV per share of $11.84 and GAAP net income of $224 million, aiding informed investment decisions globally.\u003c\/p\u003e\n\u003cp\u003eCentralizing data reinforces Annaly’s value proposition by reducing information lag and improving access for investors across time zones.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e24\/7 portal with filings and decks\u003c\/li\u003e\n\u003cli\u003e2025 Q1 NAV $11.84\u003c\/li\u003e\n\u003cli\u003e2025 Q1 GAAP net income $224M\u003c\/li\u003e\n\u003cli\u003eGlobal, direct stakeholder channel\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAnnaly (NLY): $11.2B cap, $70.5B AUM, NAV $11.84 — 77% institutional, $224M Q1\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAnnaly (NLY) lists on NYSE (ticker NLY), avg daily volume ~28M (2025), institutional holders ~77% (Q4 2025), market cap $11.2B (YE 2025); AUM $70.5B, repo balances ~$40–45B supporting leverage and liquidity; IR portal posts 24\/7 filings (Q1 2025 NAV $11.84, GAAP net income $224M).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvg daily vol\u003c\/td\u003e\n\u003ctd\u003e~28M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInst ownership\u003c\/td\u003e\n\u003ctd\u003e77%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarket cap\u003c\/td\u003e\n\u003ctd\u003e$11.2B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAUM\u003c\/td\u003e\n\u003ctd\u003e$70.5B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRepo balances\u003c\/td\u003e\n\u003ctd\u003e$40–45B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNAV (Q1)\u003c\/td\u003e\n\u003ctd\u003e$11.84\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGAAP net income (Q1)\u003c\/td\u003e\n\u003ctd\u003e$224M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eAnnaly Capital Management 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual document you’ll receive instantly after purchase—no surprises. This Annaly Capital Management 4P's Marketing Mix Analysis is the exact, fully complete file you'll download right after checkout, ready for immediate use in presentations or strategy work. You’re viewing the same editable, high-quality analysis included with your purchase.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750283555193,"sku":"annaly-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/annaly-marketing-mix.png?v=1772223954","url":"https:\/\/matrixbcg.com\/products\/annaly-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}