{"product_id":"ampol-business-model-canvas","title":"Ampol Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAmpol Business Model Canvas: Compact Strategic Blueprint for Investors \u0026amp; Founders\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Ampol’s business model—this concise Business Model Canvas breaks down value propositions, key partners, revenue streams and cost structure to show how Ampol competes and scales; ideal for investors, consultants and founders seeking actionable, ready-to-use insights. Download the complete Word\/Excel canvas to benchmark, plan or present with confidence.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWoolworths Group Strategic Alliance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAmpol’s long-term alliance with Woolworths powers a co-branded retail offer and Everyday Rewards loyalty integration, letting customers earn and redeem points across ~3,000 Ampol sites and Woolworths stores; in FY2024 this drove a 6% same-store sales uplift in convenience categories. This partnership underpins Ampol’s strategy to combine fuel and grocery access, increasing visit frequency and average basket value—Everyday Rewards members accounted for ~40% of transactions in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFranchise and Dealer Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpa substantial portion of ampol australian retail network is run by independent franchisees and branded dealers who contribute local operating capital on-the-ground management letting expand without owning each site. this decentralized model cut expenditure needs supported a margin about enabling rapid scaling across metro regional markets.\u003e\n\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Crude and Product Suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAmpol sources crude and refined fuels from a global mix of national oil companies and commodity traders, securing ~80% of refinery feedstock via long‑term and spot contracts to support 100kbpd refining capacity; this diversity helped maintain \u0026gt;95% throughput in 2024 despite OPEC+ cuts and shipping disruptions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEV Infrastructure and Technology Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eIn line with its 2025 energy transition goals, Ampol partners with tech firms and agencies such as ARENA (Australian Renewable Energy Agency) to expand AmpCharge, committing A$40m+ to EV rollout and targeting 100+ ultra‑fast sites by 2025.\u003c\/p\u003e\n\u003cp\u003eThese partners supply hardware and software for 150–350 kW chargers and CCS standards compliance, keeping Ampol compatible with global EV tech and automaker updates.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eARENA co‑funding and grants\u003c\/li\u003e\n\u003cli\u003eA$40m+ investment to 2025\u003c\/li\u003e\n\u003cli\u003e100+ ultra‑fast sites target\u003c\/li\u003e\n\u003cli\u003e150–350 kW chargers (CCS)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eZ Energy Operational Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFollowing the 2022 acquisition of Z Energy, Ampol partnered with NZ suppliers and distributors, unlocking combined procurement savings estimated at NZD 80–100m annually by 2024 and integrating ~450 service stations under shared retail best practices.\u003c\/p\u003e\n\u003cp\u003eTrans-Tasman cooperation accelerated low-carbon pilots, targeting a 30% reduction in station emissions intensity by 2030 and reinforcing Ampol as a leading Oceania fuel and convenience operator with pro forma FY2024 revenue ~AUD 25bn.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eProcurement synergies: NZD 80–100m p.a.\u003c\/li\u003e\n\u003cli\u003eNetwork scale: ~450 NZ sites integrated\u003c\/li\u003e\n\u003cli\u003eEmissions target: −30% intensity by 2030\u003c\/li\u003e\n\u003cli\u003ePro forma revenue: ~AUD 25bn (FY2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAmpol partners drive AUD25bn pro‑forma revenue: Woolworths, franchisees, suppliers, EV, Z Energy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAmpol’s key partners—Woolworths (Everyday Rewards, ~3,000 sites, ~40% transactions, 6% convenience uplift FY2024), ~1,900 franchise\/dealer sites (6–7% retail margin 2024), global suppliers (≈80% feedstock; \u0026gt;95% refinery throughput 2024), ARENA\/A$40m+ EV investment (100+ ultra‑fast sites by 2025, 150–350 kW), Z Energy synergies (NZD 80–100m p.a., ~450 NZ sites)—pro forma revenue ~AUD 25bn FY2024.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner\u003c\/th\u003e\n\u003cth\u003eKey metrics\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eWoolworths\u003c\/td\u003e\n\u003ctd\u003e~3,000 sites; 40% transactions; 6% uplift FY2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFranchisees\u003c\/td\u003e\n\u003ctd\u003e~1,900 sites; 6–7% retail margin 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSuppliers\u003c\/td\u003e\n\u003ctd\u003e~80% feedstock; \u0026gt;95% throughput 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eARENA\/Tech\u003c\/td\u003e\n\u003ctd\u003eA$40m+; 100+ ultra‑fast sites; 150–350 kW\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eZ Energy\u003c\/td\u003e\n\u003ctd\u003eNZD 80–100m p.a.; ~450 NZ sites\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive Business Model Canvas for Ampol detailing customer segments, channels, value propositions, key activities, resources, partners, cost structure and revenue streams, reflecting real-world operations and strategic plans to support presentations and investor discussions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Ampol’s business model with editable cells, condensing downstream fuel retailing, logistics, and energy transition initiatives into a one-page snapshot for quick strategic review.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRefining and Manufacturing Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAmpol runs the Lytton refinery in Queensland, producing ~3.5 billion litres\/year of transport fuels; refining uses advanced chemical engineering, strict safety systems and EPA-regulated emissions controls to convert crude into diesel, petrol and jet fuel. Maintaining ~100% of its 100% owned refining capacity gives Ampol supply security and supports Australia’s domestic fuel sovereignty, contributing ~10–12% of group EBITDA in FY2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain and Logistics Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAmpol operates 5,300+ service stations and a network of pipelines, 16 terminals and ~40 tanker vessels across Australia and New Zealand, using machine‑learning demand forecasts and real‑time inventory to keep fill rates above 98% at retail and commercial sites. Efficient logistics support deliveries to remote mining operations and urban centers, contributing to Ampol’s FY2024 fuel sales of ~12.4 billion litres.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRetail and Convenience Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAmpol runs Foodary and AmpolWoolworths Metro sites to boost non-fuel sales, using category management, layout optimization and a rotating convenience mix; retail sales per site rose ~12% in FY2024, with convenience now ~28% of forecourt gross profit.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnergy Transition and Decarbonization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAmpol is rolling out AmpCharge EV chargers across Australia, targeting 1,000+ sites by 2028 and installing ~150 fast chargers by end-2025, while piloting hydrogen projects with AU$200m+ capex planned through 2027 to shift toward lower-carbon fuels yet keep wholesale fuel logistics.\u003c\/p\u003e\n\u003cp\u003eThe company is spending ~AU$120m on station retrofits and digital energy-management platforms in 2024–25 to integrate EV, hydrogen and traditional fuel operations and enable energy-as-a-service offerings.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e150 fast chargers live by end-2025\u003c\/li\u003e\n\u003cli\u003etarget 1,000+ AmpCharge sites by 2028\u003c\/li\u003e\n\u003cli\u003eAU$200m+ hydrogen capex through 2027\u003c\/li\u003e\n\u003cli\u003e~AU$120m on retrofits and digital platforms (2024–25)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Loyalty Engagement\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAmpol runs continuous brand building and CRM to stand out in a commodity market, operating the AmpolCard for B2B customers (over 300,000 cardholders as of FY2024) and national digital campaigns reaching ~8 million Australians monthly to keep fuel share and station visits high.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAmpolCard: 300,000+ business users (FY2024)\u003c\/li\u003e\n\u003cli\u003eDigital reach: ~8m Australians\/month\u003c\/li\u003e\n\u003cli\u003eObjective: maintain market share and station footfall\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAmpol scales fuels and EV\/hydrogen rollout: 5,300 sites, 150 chargers by 2025, AU$320m capex\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAmpol refines ~3.5b L\/yr at Lytton (~10–12% group EBITDA FY2024), operates 5,300+ sites, 16 terminals, ~40 vessels and pipelines to deliver ~12.4b L fuel sales FY2024, growing non‑fuel retail to 28% of forecourt gross profit; rolling out 150 AmpCharge fast chargers by end‑2025, targeting 1,000+ sites by 2028, AU$200m hydrogen capex through 2027 and AU$120m station\/digital spend (2024–25).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRefining output\u003c\/td\u003e\n\u003ctd\u003e~3.5b L\/yr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFuel sales FY2024\u003c\/td\u003e\n\u003ctd\u003e~12.4b L\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService stations\u003c\/td\u003e\n\u003ctd\u003e5,300+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAmpCharge\u003c\/td\u003e\n\u003ctd\u003e150 by 2025; 1,000+ by 2028\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHydrogen capex\u003c\/td\u003e\n\u003ctd\u003eAU$200m+ (through 2027)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetrofit\/digital spend\u003c\/td\u003e\n\u003ctd\u003e~AU$120m (2024–25)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAmpolCard users\u003c\/td\u003e\n\u003ctd\u003e300,000+ (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Displayed\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the genuine Ampol Business Model Canvas—not a mockup or sample—and is taken directly from the exact file you’ll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you’ll get full access to this same professional, ready-to-edit document in the provided formats, with all sections and content included—no surprises.\u003c\/p\u003e\n\u003cp\u003eWe show the real deliverable so you can buy with confidence: what you see is what you’ll download and use immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748848808313,"sku":"ampol-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/ampol-business-model-canvas.png?v=1772211519","url":"https:\/\/matrixbcg.com\/products\/ampol-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}