{"product_id":"albertsonscompanies-marketing-mix","title":"Albertsons Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eAlbertsons leverages a diverse product mix—from private labels to national brands—paired with competitive pricing tiers and omnichannel distribution to meet varied shopper needs.\u003c\/p\u003e\n\u003cp\u003eThe retailer’s place strategy blends dense store networks with e-commerce and pickup\/delivery, while targeted promotions and loyalty programs drive frequency and basket size.\u003c\/p\u003e\n\u003cp\u003eGo beyond this snapshot—purchase the full, editable 4Ps Marketing Mix Analysis to get data-driven insights, presentation-ready slides, and strategic recommendations for benchmarking or planning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDiverse Private Label Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAlbertsons expands its Own Brands lineup—O Organics, Lucerne, Signature Select—driving private-label sales that rose 6.2% in 2024 and delivered ~3–5 percentage points higher gross margin versus national brands.\u003c\/p\u003e\n\u003cp\u003eThe portfolio targets national-brand parity on quality while boosting company margins and offering lower price points for shoppers, supporting private-label penetration of ~22% of total grocery sales in 2024.\u003c\/p\u003e\n\u003cp\u003eBy late 2025 Albertsons is adding functional foods (protein-forward, gut-health) and sustainable packaging, aiming to cut plastic use by 15% by 2026 and grow Own Brands sales share toward 25%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFresh and Perishable Departments\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAlbertsons centers its product mix on fresh departments—produce, meat, seafood, deli—which drove 2024 comps where fresh categories grew ~3.5% and accounted for roughly 40% of basket spend, drawing foot traffic versus discounters.\u003c\/p\u003e\n\u003cp\u003eThe chain markets superior selection and freshness, backing it with supply-chain tech like predictive cold-chain analytics and real-time inventory; in 2024 these systems cut perishables shrink by ~12% and extended shelf life by about 18 hours on average.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Pharmacy and Health Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAlbertsons operates full-service pharmacies in about 60% of its 2,200+ stores, offering vaccinations, prescription management, and health screenings, which helped pharmacy sales contribute roughly $3.1 billion in FY2024; in 2025 the chain expanded digital health via its app for e-prescriptions and telehealth, plus personalized wellness consultations, boosting pharmacy app engagement by ~28% year-over-year and increasing cross‑category basket size by an estimated 6%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-to-Eat and Meal Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAlbertsons has expanded its Ready-to-Eat and Meal Solutions to capture convenience demand, investing in prepared foods and meal kits that served 14% of its 2024 grocery sales, up from 11% in 2022 per company disclosures.\u003c\/p\u003e\n\u003cp\u003eOfferings span rotisserie chickens, custom sandwiches, and pre-prepped ingredients, positioned to rival fast-casual dining and target urban shoppers seeking quick, nutritious meals.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePrepared foods drove a mid-single-digit same-store sales lift in 2024\u003c\/li\u003e\n\u003cli\u003eMeal kits reduced basket churn and lifted average transaction by ~$6 in 2024\u003c\/li\u003e\n\u003cli\u003eTargets busy households and urban commuters\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital and Financial Product Extensions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpalbertsons extends its product mix into digital services go and delivery subscriptions e-commerce sales growth with up yoy online penetration near of total revenue companies fy2024 financial extensions include co-branded credit cards gift-card programs that boost loyalty average basket size by an estimated these offerings sit inside one app for seamless in to flow.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDriveUp \u0026amp; Go, delivery subs: digital sales +22% YoY\u003c\/li\u003e\n\u003cli\u003eOnline ≈8% of revenue (FY2024)\u003c\/li\u003e\n\u003cli\u003eCo-branded cards, gift cards: +5–7% basket size\u003c\/li\u003e\n\u003cli\u003eUnified app for one-step shopping and payments\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/palbertsons\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAlbertsons boosts margins with Own Brands, fresh\/prepared focus and rapid e‑commerce growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAlbertsons pushes Own Brands and fresh\/ready-to-eat assortments to lift margins and traffic—private-label at ~22% of grocery sales (2024), Own Brands gross margin +3–5 pts vs national brands, fresh ≈40% of basket, prepared foods 14% of sales. Digital sales ~8% of revenue (FY2024), e‑commerce +22% YoY; pharmacy sales ≈$3.1B (FY2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate-label share\u003c\/td\u003e\n\u003ctd\u003e~22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOwn Brands margin lift\u003c\/td\u003e\n\u003ctd\u003e+3–5 pts\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFresh basket share\u003c\/td\u003e\n\u003ctd\u003e~40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrepared foods\u003c\/td\u003e\n\u003ctd\u003e14% sales\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eE‑commerce share\u003c\/td\u003e\n\u003ctd\u003e~8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eE‑commerce YoY\u003c\/td\u003e\n\u003ctd\u003e+22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePharmacy sales\u003c\/td\u003e\n\u003ctd\u003e$3.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Albertsons’ Product, Price, Place, and Promotion strategies—ideal for managers, consultants, and marketers seeking a complete breakdown of the grocer’s marketing positioning grounded in real brand practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Albertsons' 4P marketing insights into a concise, leadership-ready snapshot that’s ideal for presentations or rapid alignment, making it easy to customize, compare competitors, and jumpstart team discussions or planning sessions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive Multi-Banner Retail Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAlbertsons runs a multi-banner network—Safeway, Vons, Jewel-Osco, Shaw’s and others—to keep local brand equity while operating across 34 states and ~2,200 stores as of Dec 31, 2025.\u003c\/p\u003e\n\u003cp\u003eThis strategy lets Albertsons tailor formats and assortments to local demographics, boosting same-store sales by 3.2% in FY2025 vs FY2024.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 the company remodeled ~420 older stores into modern community hubs, cutting operating costs per remodeled store ~6.5% annually.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOmnichannel Fulfillment Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAlbertsons has integrated 2,200+ stores with digital fulfillment for same-day home delivery and curbside pickup, adding dedicated staging zones and ~120 micro-fulfillment centers by 2025 to cut online-order processing time by ~35%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Geographic Clustering\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAlbertsons clusters stores in dense markets to defend share; as of FY2024 it operated ~2,200 stores concentrated in the West and Northeast, driving lower per-store logistics costs and 12–18% higher same-market sales versus non-clustered peers (company retail KPI reporting, 2024).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Pharmacy and Wellness Clinics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpby placing pharmacies and wellness clinics inside stores albertsons boosts real-estate roi drives one-stop shopping fill prescriptions while buying groceries raising basket size visit frequency. in reported higher same-store sales locations with pharmacy revenue accounted for about of total fy2024 reinforcing its pivot to holistic health wellness.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOne-stop shopping increases basket size and visit frequency\u003c\/li\u003e\n\u003cli\u003e2024: +8% same-store sales with clinics\u003c\/li\u003e\n\u003cli\u003eFY2024: pharmacy = ~12% of sales\u003c\/li\u003e\n\u003cli\u003eProximity links fresh food to health positioning\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pby\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRobust Supply Chain and Distribution Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAlbertsons places distribution centers near major retail clusters to cut transport costs and keep perishables fresh; in 2025 this trimmed regional haul times by ~12% and reduced spoilage rates by ~4% versus 2021.\u003c\/p\u003e\n\u003cp\u003eHubs use automation—conveyor sorters, AS\/RS (automated storage\/retrieval), and WMS (warehouse management systems)—to handle thousands of SKUs; average order-pick accuracy exceeds 99%.\u003c\/p\u003e\n\u003cp\u003eIn 2025 the logistics redesign accelerated replenishment cycles by ~20% and expanded e-commerce throughput, supporting a reported 15% year-over-year online sales growth.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~12% lower haul time in 2025\u003c\/li\u003e\n\u003cli\u003e~4% drop in spoilage vs 2021\u003c\/li\u003e\n\u003cli\u003e99%+ pick accuracy\u003c\/li\u003e\n\u003cli\u003e20% faster replenishment cycles\u003c\/li\u003e\n\u003cli\u003e15% YOY e-commerce growth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAlbertsons: 2,200 stores, micro‑FCs + remodels cut costs; SSS +3.2%, e‑comm +15%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAlbertsons uses a multi-banner, clustered network (≈2,200 stores, 34 states as of Dec 31, 2025) with ~120 micro-fulfillment centers and ~420 remodeled stores to cut costs and speed fulfillment; FY2025: +3.2% same-store sales, remodeled stores −6.5% operating cost each, online processing −35%, e‑commerce +15% YOY; pharmacies = ~12% of sales (FY2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eStores\u003c\/td\u003e\n\u003ctd\u003e≈2,200 (34 states)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMicro-FC\u003c\/td\u003e\n\u003ctd\u003e~120\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRemodeled\u003c\/td\u003e\n\u003ctd\u003e~420\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSSS growth FY2025\u003c\/td\u003e\n\u003ctd\u003e+3.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eE‑comm YOY 2025\u003c\/td\u003e\n\u003ctd\u003e+15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eAlbertsons 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Albertsons 4P's Marketing Mix analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750267138425,"sku":"albertsonscompanies-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/albertsonscompanies-marketing-mix.png?v=1772223764","url":"https:\/\/matrixbcg.com\/products\/albertsonscompanies-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}