{"product_id":"akmcompany-marketing-mix","title":"AKM Industrial Co. Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eAKM Industrial Co. blends robust product engineering with competitive pricing and targeted distribution to serve B2B clients across manufacturing sectors; their promotional mix emphasizes trade shows, technical content, and channel partnerships to drive leads—get the full 4P's Marketing Mix Analysis in an editable, presentation-ready format to unlock detailed tactics, data, and ready-to-use slides for strategic planning or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMedium Voltage Switchgear Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAKM Industrial Co. designs and manufactures high-performance medium voltage switchgear units that control and protect industrial electrical equipment, delivering 99.95% uptime targets and reducing fault incidents by 45% versus legacy gear; revenue from switchgear rose 18% to $62.4M in 2024. Engineered for safety and reliability, these units meet IEC 62271 standards and cut mean time to repair by 30%. By end-2025 AKM added digital monitoring (IEC 61850) for smart-grid compatibility, enabling 24\/7 remote diagnostics and predictive maintenance that can lower operational OPEX by ~12%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLow Voltage Distribution Boards\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAKM Industrial Co. offers a diverse range of low voltage switchboards and distribution panels for commercial and residential projects, with 2025 product lines covering 12 SKUs and generating 18% of electrical division revenue (FY2024: $6.2M). These boards safely deliver power from main supply to end-use applications, meeting IEC 61439 standards and achieving average fault-current ratings of 25 kA. Design emphasizes modularity and tool-less assembly to cut onsite labor by ~22% versus fixed-frame units. Contractors report average install time of 2.5 hours per panel, reducing project labor costs and change orders.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomized Distribution Transformers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAKM Industrial Co. sells customized distribution transformers that step down transmission voltages to consumer levels, achieving up to 99.2% core efficiency per IEC 60076 standards and cutting losses by ~18% versus legacy units; units are rated for -40°C to 55°C and salt‑fog environments, lowering field failures by 27% in 2024 service reports. Options include oil‑cooled or dry‑type builds, priced from $12k to $180k depending on MVA and specs, with 24–30 week lead times.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Power Control Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAKM Industrial’s Integrated Power Control Solutions bundle automated circuit breakers with cloud-linked monitoring software, enabling real-time fault detection and energy management; in 2025 pilot deployments cut peak demand by 12% and reduced downtime 18% across 50 industrial sites.\u003c\/p\u003e\n\u003cp\u003eThis holistic product ties hardware to analytics, supporting optimized performance and predictive maintenance with SLA-grade 99.7% uptime and expected payback under 24 months for mid-sized plants.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time fault detection\u003c\/li\u003e\n\u003cli\u003e12% peak demand reduction (2025 pilots)\u003c\/li\u003e\n\u003cli\u003e18% downtime reduction (2025 pilots)\u003c\/li\u003e\n\u003cli\u003e99.7% SLA uptime\u003c\/li\u003e\n\u003cli\u003eSub-24 month payback for mid-sized plants\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAfter-Sales Technical Support Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAKM Industrial’s after-sales technical support bundles maintenance, repairs, and consultancy, plus guaranteed spare parts and quarterly onsite inspections to cut downtime; clients report 18% lower mean time to repair (MTTR) and 12% higher asset uptime in 2024.\u003c\/p\u003e\n\u003cp\u003eThis service drove 22% of AKM’s B2B renewals in FY2024 and acts as a key differentiator for large industrial and utility customers, boosting lifetime customer value.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSpare parts guarantee: 72‑hour delivery\u003c\/li\u003e\n\u003cli\u003eQuarterly onsite inspections\u003c\/li\u003e\n\u003cli\u003e2024 impact: −18% MTTR, +12% uptime\u003c\/li\u003e\n\u003cli\u003eRevenue: 22% of B2B renewals FY2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAKM: $68.6M Electrical Biz—Switchgear Drives 18% Growth, 99.7% SLA, ~12% OPEX Cut\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAKM’s product suite—medium-voltage switchgear, low-voltage panels, transformers, integrated power control and after-sales—delivered $68.6M in electrical revenue (FY2024), with switchgear at $62.4M (+18% YoY) and panels $6.2M. Products meet IEC 62271\/61439\/60076, offer 99.7% SLA uptime, reduce faults 45%, cut MTTR 18% and enable ~12% OPEX savings via IEC 61850 monitoring.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eFY2024 Rev\u003c\/th\u003e\n\u003cth\u003eKey KPI\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSwitchgear\u003c\/td\u003e\n\u003ctd\u003e$62.4M\u003c\/td\u003e\n\u003ctd\u003e+18% YoY; 99.95% uptime\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePanels\u003c\/td\u003e\n\u003ctd\u003e$6.2M\u003c\/td\u003e\n\u003ctd\u003e12 SKUs; 2.5h install\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTransformers\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003e99.2% eff; $12k–$180k\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntegrated Control\u003c\/td\u003e\n\u003ctd\u003epilot\u003c\/td\u003e\n\u003ctd\u003e−12% peak; −18% downtime\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into AKM Industrial Co.’s Product, Price, Place, and Promotion strategies—ideal for managers and consultants needing a clear marketing positioning breakdown grounded in real brand practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSummarizes AKM Industrial Co.'s 4P marketing mix into a concise, leadership-ready snapshot that clarifies product positioning, pricing strategy, distribution channels, and promotion tactics for quick decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Industrial Sales Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAKM Industrial uses a direct sales force to serve large industrial clients and utilities, closing 72% of 2024 revenue from contracts over $1M and cutting sales cycle time by 18% versus channel partners. The team provides on-site technical consultations and custom engineering, supporting 38 bespoke projects in 2024 that averaged $3.2M each. Direct relationships let AKM better manage complex procurement timelines and reduce dispute costs by 12%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Regional Distribution Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAKM Industrial Co. keeps five regional warehouses across Egypt and GCC near Cairo, Alexandria, Jeddah, Riyadh, and Dubai, cutting average lead time from 12 to 3 days and trimming logistics costs by ~28% in 2024; inventory turnover at hubs rose to 7.2\/year, supporting 98% same-day availability for standard electrical components and reducing emergency replacement spend by EGP 15.4M in FY2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePartnerships with Engineering Firms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAKM partners with Engineering, Procurement, and Construction (EPC) firms to embed its switchgear and transformers into large projects, securing design-phase specifications for ~60% of its 2024 project revenues ($18.6M of $31M). These alliances push AKM into 12 international markets in 2024 where local EPCs control procurement, boosting export orders by 38% year-over-year. Such early-specification deals shorten sales cycles and raise average project margins by ~4 percentage points.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOnline Technical Portals for Professionals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAKM Industrial’s 2025 B2B technical portal gives authorized distributors and engineers 24\/7 access to specs and parts ordering, cutting order lead time by 28% and reducing order errors by 15% versus 2023.\u003c\/p\u003e\n\u003cp\u003eThe portal handles standardized components, supports bulk orders up to 5,000 SKUs, and integrates with ERP, driving a 12% uplift in distributor reorder frequency.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003e24\/7 access to docs and specs\u003c\/li\u003e\n\u003cli\u003e28% faster lead times (2025 vs 2023)\u003c\/li\u003e\n\u003cli\u003e15% fewer order errors\u003c\/li\u003e\n\u003cli\u003e5,000 SKU bulk ordering\u003c\/li\u003e\n\u003cli\u003e12% higher reorder rate\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePresence in Emerging Industrial Zones\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAKM targets fast-industrializing regions—Southeast Asia, Sub-Saharan Africa, and parts of Latin America—where IEA 2024 data shows 3.6% annual growth in electricity demand; local offices cut average response time to \u0026lt;48 hours and ease compliance with national grid codes.\u003c\/p\u003e\n\u003cp\u003eThis local presence helped AKM win 18 contracts worth $142M in developing markets in 2024, capturing an estimated 7% share of utility modernization projects in those zones.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eIEA: 3.6% demand growth (2024)\u003c\/li\u003e\n\u003cli\u003e\u0026lt;48h response via local offices\u003c\/li\u003e\n\u003cli\u003e$142M contracts won (2024)\u003c\/li\u003e\n\u003cli\u003e~7% market share in target zones\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAKM captures $142M via direct sales, 5 warehouses, EPC ties and faster B2B portal\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAKM uses direct sales for large contracts (72% of 2024 revenue), five regional warehouses (lead time 3 days, inventory turnover 7.2\/yr), EPC partnerships (60% of project revenue), and a 2025 B2B portal (28% faster lead times, 15% fewer errors) to capture $142M in developing-market contracts in 2024.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eLarge-contract revenue\u003c\/td\u003e\n\u003ctd\u003e72%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWarehouses\u003c\/td\u003e\n\u003ctd\u003e5 (Cairo,Alex, Jeddah,Riyadh,Dubai)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead time\u003c\/td\u003e\n\u003ctd\u003e3 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInventory turnover\u003c\/td\u003e\n\u003ctd\u003e7.2\/yr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePortal lead-time gain\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDeveloping-market contracts\u003c\/td\u003e\n\u003ctd\u003e$142M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eAKM Industrial Co. 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual AKM Industrial Co. 4P's Marketing Mix Analysis you’ll receive instantly after purchase—no surprises; it’s the full, finished document ready for immediate use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750008303993,"sku":"akmcompany-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/akmcompany-marketing-mix.png?v=1772221365","url":"https:\/\/matrixbcg.com\/products\/akmcompany-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}