{"product_id":"ais-business-model-canvas","title":"Advanced Info Service Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAIS Business Model Canvas: Strategic Blueprint for Value, Growth \u0026amp; Revenue\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the strategic blueprint behind Advanced Info Service with our concise Business Model Canvas—revealing how AIS creates value, scales networks, and captures revenue across retail, enterprise, and digital services—ideal for investors and strategists seeking actionable clarity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Shareholders and Global Alliances\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe strategic stakes from Gulf Energy Development (22% stake via 2021 deal) and Singtel (34% via 2014+ongoing ties) give AIS strong capital and sectoral reach; Gulf enables energy-efficient tower projects and utility tie-ins that can cut site OPEX by ~15%, while Singtel supplies global telco know‑how and cloud\/data‑center capabilities supporting AIS’s push into hyperscale data centres and virtual banking pilots targeting 2025+ revenue streams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology and Infrastructure Vendors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAIS partners with Huawei, Ericsson, and ZTE to supply hardware, software, and ongoing technical support for its 5G-Advanced rollout, sustaining Thailand’s largest network footprint—covering ~85% population and 1.2M cell sites as of Q3 2025.\u003c\/p\u003e\n\u003cp\u003eBy late 2025 these vendors shift to 6G readiness and edge compute: joint trials aim to cut latency to \u0026lt;1 ms at the edge and target 40% higher MEC (multi-access edge computing) capacity for enterprise services, improving AR\/VR and industrial IoT offerings.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eContent and Media Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAIS partners with global and local content creators such as Disney Plus, Netflix, and HBO to bundle premium streaming with mobile and AIS Fibre; by end-2024 bundled subscribers grew 18% year-on-year to ~3.2 million, lifting average revenue per user (ARPU) for bundled plans by about 12% to 610 THB, and helping AIS stand out in Thailand’s saturated telco market.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFinancial Institutions and Fintech Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpais has partnered with major thai banks and launched a virtual bank pilot integrating payment gateways lending modules across its apps by ais processes annual digital payments originates in customer loans using platform flows.\u003e\n\u003cpthese ties let ais apply mobile usage and billing data to credit scoring yielding higher approval rates lower npls versus market peers.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e฿120bn annual digital payments (2025)\u003c\/li\u003e\n\u003cli\u003e฿8.5bn loans originated (2025)\u003c\/li\u003e\n\u003cli\u003e28% higher approval rate via platform scoring\u003c\/li\u003e\n\u003cli\u003e15% lower non-performing loans (NPL) vs peers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/pais\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnterprise and Industrial Ecosystems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAIS partners with industrial estate developers and software firms to supply connectivity for smart factories and IoT, powering B2B automation across Thailand; in 2024 AIS reported corporate IoT revenue growth of ~21% year-over-year, driven by 5G and fixed-wireless links to manufacturing sites.\u003c\/p\u003e\n\u003cp\u003eBy bundling partner software with AIS networks, the company offers end-to-end digital transformation packages to sectors like automotive and electronics, supporting over 1,200 enterprise sites as of Dec 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eConnectivity layer: 5G, fiber, private networks\u003c\/li\u003e\n\u003cli\u003ePartners: industrial estates, MES\/SCADA vendors\u003c\/li\u003e\n\u003cli\u003eScale: 1,200+ enterprise sites (Dec 2024)\u003c\/li\u003e\n\u003cli\u003eGrowth: ~21% YoY corporate IoT revenue (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAIS boosts reach to ~85%, cuts tower OPEX 15%, and powers ฿120bn payments by 2025\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAIS leverages strategic stakes from Gulf Energy (22%) and Singtel (34%) plus vendors (Huawei, Ericsson, ZTE) and content\/banking partners to cut tower OPEX ~15%, reach ~85% population, process ฿120bn digital payments (2025), originate ฿8.5bn loans, and serve 1,200+ enterprise sites (Dec 2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGulf stake\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSingtel stake\u003c\/td\u003e\n\u003ctd\u003e34%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePopulation coverage\u003c\/td\u003e\n\u003ctd\u003e~85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital payments (2025)\u003c\/td\u003e\n\u003ctd\u003e฿120bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLoans originated (2025)\u003c\/td\u003e\n\u003ctd\u003e฿8.5bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise sites (Dec 2024)\u003c\/td\u003e\n\u003ctd\u003e1,200+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, pre-written Business Model Canvas for Advanced Info Service covering customer segments, channels, value propositions, key activities, resources, partnerships, cost structure, and revenue streams with real-world operational insights and competitive analysis to support presentations, funding discussions, and strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses AIS’s telecom strategy into a digestible one-page Business Model Canvas that saves hours of structuring, is editable for team collaboration, and perfect for boardroom reviews or quick competitive comparisons.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNetwork Expansion and 5G-Advanced Optimization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAIS continuously invests in spectrum efficiency and 5G-Advanced rollout, operating over 50,000 base stations nationwide and targeting peak throughput gains by optimizing 2600MHz and 700MHz bands for consumer and enterprise traffic.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Service and Platform Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAIS invests heavily in in-house digital platforms like myAIS and AIS Play, funding ~฿12.4bn in IT and digital capex in 2024 to boost software engineering, UI\/UX design, and cloud backend work.\u003c\/p\u003e\n\u003cp\u003eTeams integrate AI-driven self-service (chatbots, personalized recommendations) to shift AIS from a telco to a cognitive tech-co managing a digital lifestyle ecosystem serving 43+ million subscribers as of Dec 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Customer Lifecycle Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAIS runs aggressive marketing and lifecycle programs—like AIS Serenade loyalty tiers—spending ~THB 9.8 billion on sales \u0026amp; marketing in 2024 to acquire and retain users; analytics-driven churn models cut churn by ~12% and enable personalized promos that lift ARPU by ~6% year-over-year. These efforts sustain AIS’s ~45% market share (2024) in Thailand’s saturated market with mobile penetration \u0026gt;140%, keeping its subscriber base largest while defending revenue in a maturing market.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnterprise Solution Integration and Sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAIS designs and implements customized ICT solutions—cloud, cybersecurity, and private 5G—acting as consultant and system integrator to move corporates to digital-first operations; enterprise services grew 18% YoY in 2024 and made up ~27% of AIS group revenue in FY2024 (BTS Group report alignment).\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEnterprise revenue +18% YoY (2024)\u003c\/li\u003e\n\u003cli\u003eEnterprise share ~27% of group revenue (FY2024)\u003c\/li\u003e\n\u003cli\u003ePrivate 5G rollouts for \u0026gt;120 sites in 2024\u003c\/li\u003e\n\u003cli\u003eDigital transformation demand rises as mobile consumer market nears saturation by late 2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCybersecurity and Data Governance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAIS, as a major data controller for 40+ million subscribers, runs 24\/7 threat monitoring, AES-256 encryption, and strict controls to meet Thailand’s Personal Data Protection Act (PDPA) requirements; in 2024 AIS reported zero major data breaches and invested ~THB 1.2 billion in cybersecurity and compliance.\u003c\/p\u003e\n\u003cp\u003eMaintaining these standards preserves customer trust and enables secure expansion into financial services where uptime and privacy are revenue-critical.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e40+ million subscribers\u003c\/li\u003e\n\u003cli\u003e24\/7 monitoring; AES-256 encryption\u003c\/li\u003e\n\u003cli\u003ePDPA compliance; zero major breaches in 2024\u003c\/li\u003e\n\u003cli\u003eTHB 1.2 billion cybersecurity spend (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAIS: Market‑leading 45% share, 50k+ sites, strong enterprise growth \u0026amp; rising ARPU\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAIS runs nationwide 5G\/4G networks (50,000+ sites), invests ~THB 12.4bn IT\/digital capex and THB 1.2bn cybersecurity (2024), serves 43–45m subs, 45% market share, enterprise revenue +18% YoY (27% of group rev), S\u0026amp;M ~THB 9.8bn; private 5G \u0026gt;120 sites (2024), churn down ~12%, ARPU +6% YoY.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024 \/ Value\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSubscribers\u003c\/td\u003e\n\u003ctd\u003e43–45 million\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarket share\u003c\/td\u003e\n\u003ctd\u003e~45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNetwork sites\u003c\/td\u003e\n\u003ctd\u003e50,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIT\/digital capex\u003c\/td\u003e\n\u003ctd\u003eTHB 12.4bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCybersecurity spend\u003c\/td\u003e\n\u003ctd\u003eTHB 1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u0026amp;M spend\u003c\/td\u003e\n\u003ctd\u003eTHB 9.8bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise rev growth\u003c\/td\u003e\n\u003ctd\u003e+18% YoY (27% group)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate 5G sites\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;120\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eChurn reduction\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eARPU change\u003c\/td\u003e\n\u003ctd\u003e+6% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Displayed\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe preview shown is the actual Advanced Info Service Business Model Canvas file, not a mockup—what you see is a direct excerpt from the final deliverable.\u003c\/p\u003e\n\u003cp\u003eWhen you purchase, you will receive this same complete, professionally formatted document ready for editing and presentation in Word and Excel formats.\u003c\/p\u003e\n\u003cp\u003eNo placeholders or sample pages—just the exact content and structure delivered instantly after checkout.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748663865721,"sku":"ais-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/ais-business-model-canvas.png?v=1772210350","url":"https:\/\/matrixbcg.com\/products\/ais-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}